rPath Promotes Low Cost, High Control in Enterprise App Delivery

* Reuters is not responsible for the content in this press release.

Mon Mar 30, 2009 4:43pm EDT

Company`s Upcoming Events to Highlight Rapid Deployment, Streamlined Management
and Maintenance Across Traditional, Virtualized, and Cloud-based Environments
RALEIGH, N.C.--(Business Wire)--
rPath today announced it will participate in conferences throughout April and
May promoting its innovative automated approach to reducing the cost and
complexity of enterprise application delivery. rPath leadership will speak on a
variety of topics related to application deployment, systems management,
virtualization and cloud computing, with an overarching theme of "reducing the
cost and complexity of application delivery." rPath provides an automated
approach to creating, deploying and maintaining complete, consistent and
self-contained systems that are ready to run in any traditional, virtual, and
cloud-based execution environment. 

rPath representatives will speak at the following events: 

Cloud Computing Expo to be held March 30-April 1, 2009, at the Roosevelt Hotel
in New York City

* As part of "Sun`s Incubation Platform: Helping Startups Serve the Enterprise,"
Brett Adam, vice president of engineering, will join this cloud partner panel
discussion to share insight on how the cloud is a transformational opportunity
for developers, startups and enterprises alike. Tuesday, March 31 at 11:50 a.m.

Linux Foundation Collaboration Summitto be held April 8-10, 2009, at the Hotel
Kabukiin San Francisco

* In "Developing for Linux Appliances," Michael Johnson, director of OS
engineering, will join a panel discussion about the role of Linux as a
foundation for virtual appliances and appliance-based computing. Michael will
lead a focused technical discussion about rPath`s approach to automating the
creation of Linux-based appliances and self-contained system images that are
ready to run. Thursday, April 9.

RSA Conference 2009to be held April 20-24, 2009, at the Moscone Center in San
Francisco

* rPath Vice President of Sales, Dave Cotten, will present an introduction to
rPath as a platform for enterprises and ISVs to reduce the cost and complexity
of application delivery. Cotten will offer an introduction to this new approach
to application packaging, deployment and management, highlighting real-world
case studies on enterprise and ISV applications of rPath technology. Tuesday,
April 21 at 1:00 p.m. and Wednesday, April 22 at 11:15 a.m. at booth #2233.

Cloud Slam 2009 Conferenceto be held online April 20-24, 2009

* Jake Sorofman, vice president of marketing, will lead an interactive
discussion on "The Cloud Computing Adoption Model," a pragmatic framework for
achieving measurable benefits based on incremental and graduated investments in
cloud computing. For each level, he will outline the strategic goals, investment
requirements, expected returns, risk factors, and readiness criteria for
advancement. Friday, April 24 at 11:00 a.m. Eastern Time (8:00 a.m. Pacific
Time)

Council for Entrepreneurial Development (CED) Venture 2009 Conferenceto be held
April 22-23, 2009, at the Pinehurst Resort in Pinehurst, NC

* Erik Troan, founder and chief technology officer, will introduce the rPath
vision and approach for reducing the cost and complexity of application
delivery. Through a technical discussion of key use cases, this session will
review how rPath`s approach dramatically simplifies deployment and management by
delivering applications as a complete, consistent and self-contained system that
are ready to run and manage in any traditional, virtual or cloud-based
environment.

SaaS 2G & SLAM 2009 Conferenceto be held April 28-29, 2009, at the Hyatt
Harborside at Boston`s Logan International Airport

* In "Virtual Appliances Bring SaaS to the Clouds," Brett Adam, vice president
of engineering, will discuss how virtual appliances - together with cloud
computing - offer a compelling and cost-effective alternative for ISVs facing
pressure to re-architect traditional software to run as a SaaS-based offering.
Wednesday, April 29 at 1:00 p.m.

Glue Conference 2009to be held May 12-13, 2009 at the Hyatt Regency in Denver,
CO

* Jake Sorofman, vice president of marketing, will present "Closing the Gap
Between Apps and Ops," which will discuss how traditional application delivery
models are failing to keep pace with the growing complexity of applications and
deployment environments. During this interactive discussion, he`ll propose new
approaches that lay the foundation for zero-latency, automated and often
self-service application deployment and maintenance.

For more information on rPath, please visit http://www.rpath.com. For additional
perspectives, please visit and subscribe to rPath RSS blog feeds at
http://blogs.rpath.com/wpmu/. 

Recent News and Resources

rPath News releases and Commentaries: http://www.rpath.com/corp/news-and-events

rPath "Cloud Computing in Plain English" Video on YouTube:
http://www.rpath.com/corp/news-and-events/313-12192008

rPath Knowledge Center: http://www.rpath.com/corp/browse-resources

rPath Webinars: http://www.rpath.com/corp/webinar

rPath Blog: http://blogs.rpath.com/wpmu/

About rPath

rPath is widely recognized as a pioneer in solutions for reducing the cost and
complexity of delivering enterprise applications to traditional, virtualized and
cloud-based environments. Leading ISVs and enterprises rely on rBuilder and the
rPath Lifecycle Management Platform for rapid deployment and low-overhead
management and maintenance of complex application workloads. This dramatically
improves business agility and allows resource-constrained IT organizations to
"do more with less" by reducing the cost and complexity of application delivery.
By producing application images and virtual appliances that can run most
anywhere, rPath frees the application from the underlying hardware, simplifying
deployment, portability and promoting scalability in response to dynamic demand.
rPath is headquartered in Raleigh, NC. Visit www.rpath.com. 

rPath is a registered trademark of rPath. All other brand names and product
names are trademarks or registered trademarks of their respective companies. 





TECHMarket Communications for rPath
Marisa Lam, 650-544-3350
Marisa@TECHMarket.com



Copyright Business Wire 2009

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