Cocooi Newborn Baby Sleeping Bag Now Available at Babysleepbags

MAIDENHEAD, England--(Business Wire)--
The world's first merino sleeping bag for newborn babies, the Cocooi Newborn
Sleep Bag by Merino Kids of New Zealand, is now available in the United Kingdom
at www.babysleepbags.co.uk. Crafted entirely from 100% natural superfine merino
wool, the Cocooi Newborn Sleep Bag fits newborn babies up to three months old
and helps them to sleep safely through the night.

The Cocooi Newborn Sleep Bag is a safer alternative to top sheets, blankets and
duvets which can cover a baby's face and interfere with their breathing. By
design the Cocooi newborn baby sleeping bag stays clear of a baby's face, and
babies are less inclined to roll on to their stomach and sleep face-down when
wearing a baby sleeping bag.

Further, babies sleeping in natural merino fabric are much less likely to
overheat than babies sleeping in artificial fabrics. Amie Nilsson, founder of
Merino Kids, explains, "Merino fabric will readily absorb and release moisture
up to 35 per cent of its own weight to help prevent a baby from overheating,
compared with synthetic fabrics which are commonly around one per cent
absorption. Overheating is a possible SIDS contributing factor and risk of
overheating is an important consideration when choosing nursery bedding."

The sleeveless design of the Cocooi newborn baby sleeping bag promotes air
circulation to reduce further the risk of overheating.

Earlier this year Merino Kids was awarded the Seal of Outstanding Design Quality
in the coveted 2009 International Forum Product Design Awards for the Cocooi
Newborn Sleep Bag. It has a patented safety belt aperture for safe travelling in
a child car seat or stroller, making it easy for parents to transfer their baby
asleep to and from their cot.

The Cocooi Newborn Sleep Bag is now available at www.babysleepbags.co.uk.
Babysleepbags delivers locally in the United Kingdom, throughout Europe, and
world-wide.

About Babysleepbags

Babysleepbags is an official supplier of award-winning natural merino baby
sleeping bags and baby wraps from Merino Kids of New Zealand. These world-best
baby products are available on-line at Babysleepbags.co.uk for delivery to
customers in the United Kingdom, Europe, Canada and world wide, and from
Babysleepbags.com for delivery to customers throughout the United States.

For media inquiries, please contact Sally Grey, ph (64) 21 2391244,
sally.grey@babysleepbags.com.

Babysleepbags
Sally Grey, (64) 21 2391244
sally.grey@babysleepbags.com

Copyright Business Wire 2009