All You Need Is Love - and Some Financial Compatibility

* Reuters is not responsible for the content in this press release.

Tue Apr 7, 2009 8:01am EDT

Balancing Love & Money Made Easier by Perfectmatch.com
 
SEATTLE, April 7 /PRNewswire/ -- Mixing love and money is a challenging topic
to navigate in the early stages of a blossoming relationship. 
Perfectmatch.com, a leading online dating and relationship service, today
announced the release of its Love & Money Assessment.  The seven-question
assessment, developed with its chief relationship expert, Dr. Pepper Schwartz,
is designed to evaluate financial compatibility and determines the ideal
economic profile of a future mate by providing an accurate diagnostic about
financial habits and values.

"Many couples tend to skip over hard-to-discuss topics, like money, as they
get to know each other.  However, in times of economic turmoil, the issue of
financial responsibility moves up on almost everyone's list of priorities,
alongside topics such as the desire to have children and past relationships,"
said Duane Dahl, Chief Executive Officer of Perfectmatch.  "With the current
economic reality in mind, Perfectmatch has designed the Love & Money
Assessment to facilitate self-understanding of financial aspirations and guide
people toward the start of a real conversation."

The assessment was designed to help recognize how important money is in your
choice of a partner, but also shows users how to apply this information to
search for perfect matches.

As the national debt amounts to a staggering $11.1 trillion, people
everywhere, especially singles, are becoming increasingly aware of the effect
and repercussions that debts, financial mishap and opposing spending and
saving habits may have on a long-term relationship.  The tool was designed to
help people learn about their own economic agendas and better determine the
role it may play inside a relationship, as well as strike a balance between
two of the most important elements in a lasting relationship - love and money.

"The silver lining in this very dark economic cloud is it helps us refocus. It
reminds us as important as money is, love really is the most compelling need
in our lives," reminds Dr. Schwartz.  "The Perfectmatch.com's Love & Money
Assessment offers a way to evaluate your financial compatibility while
learning more about yourself and your partner, in a non-threatening way. This
is a crucial subject that should be addressed earlier rather than later in any
relationship." This is why Perfectmatch integrated the Love & Money Assessment
into its Duet Compatibility System.

The free Perfectmatch.com Love & MoneyAssessment is available to consumers
exclusively at http://www.perfectmatch.com. 

About Perfectmatch.com
Perfectmatch.com(R) (www.Perfectmatch.com), a leading online dating and
relationship service, is the best approach for adults seeking successful,
lasting relationships. It is the only online dating and relationship service
to offer the Duet(R) Total Compatibility System (Duet(R)), co-developed by
internationally renowned relationship expert, Dr. Pepper Schwartz (Dr.
Schwartz). Based on over 30 years of research, Duet(R) analyzes the 'whole
person', taking into account each member's Personality, Values and Ideals,
Life and Lovestyle, Preferences and their Love & Money Assessment to identify
and find the person right for them. This unique and proprietary system enables
Perfectmatch to provide both the best online capabilities and member
experience to those seeking a real love, a relationship or marriage.

Enjoyed by millions of Perfectmatch members, Duet(R) has proven to be more
effective than any matchmaking service on the Web. By identifying key
elements, Perfectmatch determines unique compatibility types and provides
highly compatible matches to its members. Unlike the eHarmony(R) experience,
Perfectmatch provides both highly compatible matches and powerful, easy to use
search tools.



SOURCE  Perfectmatch.com

Claire Varrelmann, +1-608-877-1462, cvarrelmann@webershandwick.com, for
Perfectmatch.com
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