Pitney Bowes Business Insight Achieves Validation for Oracle`s Siebel CRM 8
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Certification Enables Customer Data Quality Platform Software Users to Improve Customer Service with More Accurate, Consistent and Up-To-Date Customer Information LANHAM, Md.--(Business Wire)-- Pitney Bowes Business Insight, the leading global provider of location and communication intelligence offerings, today announced that the Data Quality Connector 5.5 for its Customer Data Quality (CDQ) Platform software has been successfully validated for integration with Oracle`s Siebel CRM 8. Siebel CRM is the most complete, easy-to-use and technologically advanced CRM solution, leveraging the entire Oracle technology stack to bring value to critical end-to-end business processes. The Pitney Bowes Business Insight Data Quality Connector software seamlessly integrates the company`s CDQ Platform software with Siebel CRM to help ensure the data going into the CRM engine is clean and complete for maximum return on investment on the CRM solution. By automatically verifying, updating and correcting addresses, users can now rely on the most up-to-date information to help improve customer care, enhance target marketing effectiveness and solidify customer relationships. "Validation through Oracle PartnerNetwork Application Integration Architecture for Partners gives customers confidence that the integration between Data Quality Connector 5.5 software and Siebel CRM 8 has been validated and the products work together as designed," said Mary Arbelaez, senior director, ISV Programs at Oracle. "This can help reduce risk, improve system implementation cycles and provide for smoother upgrades and simpler maintenance. Validation through this initiative applies a rigorous technical process to review the integrations." Siebel CRM customers can now leverage the CDQ Platform software`s data quality, enrichment and unique entity identification solutions to improve marketing practices with more accurate data. The Pitney Bowes Business Insight Data Quality Connector version 5.5 software provides name standardization, geocoding, data cleansing and data matching services in batch and real-time modes within accounts, contacts and prospect records. This architecture helps ensure easy implementation and maintenance of data quality throughout the enterprise. "The combination of Siebel CRM and Pitney Bowes Business Insight`s CDQ Platform software enables organizations of any size to transform the customer experience and open up new revenue channels," said Navin Sharma, director of product management for Global Data Quality (GDQ) for Pitney Bowes Business Insight, an Oracle Partner in the Oracle PartnerNetwork. "The validation of the Siebel CRM integration further reinforces Pitney Bowes Business Insight`s focus on helping our customers maximize the value of their most strategic and competitive asset-customer data." The robust matching algorithm of the Siebel CRM integration provides CDQ Platform software users with more advanced duplicate detection and the flexibility to leverage corporate data. This helps ensure that customer information can be maintained and consolidated based on specific business needs. The Data Quality Connector software is a server-based solution that supports both real-time and batch operations. The solution utilizes out-of-the-box data quality integration with Siebel CRM (Siebel Data Quality) and provides an intuitive graphical interface that features data quality functions inside the actual Siebel CRM application. The Data Quality Connector software supports all modes of Siebel operation, including Siebel Web Clients, dedicated Web clients and mobile clients. About the Oracle PartnerNetwork The Oracle PartnerNetwork is a global business network of more than 20,000 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle's premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today's global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle's position as the world's largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Certified Partner levels. http://oraclepartnernetwork.oracle.com. About Pitney Bowes Business Insight Pitney Bowes Business Insight (PBBI), a division of Pitney Bowes Software Inc., provides a unique combination of location and communication intelligence software, data and services that enable organizations to make more informed decisions about customers, competition and market expansion. With the industry`s most comprehensive set of solutions for maximizing the value of customer data, PBBI provides the tools required to more effectively locate, connect and communicate with customers in today`s global markets. Leading organizations rely on PBBI solutions to increase the accuracy and effectiveness of customer information delivery and drive profitable growth. Visit www.pbbusinessinsight.com and www.pb.com for more information. Customer Data Quality (CDQ) Platform and Data Quality Connector are trademarks of Pitney Bowes Software Inc. Oracle is a registered trademark of Oracle Corporation and/or its affiliates. Schwartz Communications, Inc. Keith Giannini or Anna Dreyser, 781-684-0770 PBBI@schwartz-pr.com Copyright Business Wire 2009
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