Carnegie Communications Wins Several Awards, Attracts New Business in Higher Education...

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Tue Apr 7, 2009 9:14am EDT

Carnegie Communications Wins Several Awards, Attracts New Business in Higher
Education Marketing and Communications

WESTFORD, Mass., April 7 /PRNewswire/ -- Carnegie Communications, a leading
higher education research, marketing and consulting firm with headquarters
near Boston, MA, has received several awards for its creative enrollment
marketing work in the 24th Annual Admissions Advertising Awards national
competition, sponsored by the Higher Education Marketing Report.
http://www.hmrpublicationsgroup.com/Higher_Ed_Marketing_Report/hemr_awards_competition.html

Carnegie was recognized for its Niagara University Total Recruitment Package
(Bronze Medal), which resulted in attracting the two largest freshman classes
in the University's history (2007 and 2008) and an increase in both
applications and campus visits.   

"This is the second series of recruitment literature that the Carnegie team
has produced for Niagara University," said Chris McDermott, senior director of
admissions at the University.  "I applaud this group not only for their
professionalism but also for paying attention to the small details and
assisting the university in presenting a clear, defined message.  These
factors, merged together, created an award-winning series that helped NU
achieve two banner recruitment years."  

The firm also received a Bronze medal for a search collateral piece it
produced for Howard Payne University and a Merit Award for its Joliet Junior
College search piece.

"Carnegie offers a unique combination of talent in research, branding and
marketing strategy along with an award-winning creative group," said Owen
Landon III, president of the firm.  "As a result, we are able to build
long-term partnerships with our clients that help them solve the growing range
of enrollment and advancement challenges they face."

In the past two years, Carnegie has received Admissions Marketing Awards for a
variety of marketing and communications programs, including television
advertising for Alfred University and the Community College of Philadelphia; 
direct mail for Albert Einstein College of Medicine, Manhattanville College
and Utah State University; logo development for Medaille College;  recruiting
collateral and viewbooks for Spelman College,  Texas Lutheran University,
Florida Southern College and Indiana University's School of Law; and total
recruitment packages for the University of South Dakota, Augustana College and
Thomas Jefferson University College of Health Professions.  The firm received
a CASE Circle of Excellence Award for a series of DVDs it produced for the
Nebraska State College System.

The firm has also won new business assignments recently with the University of
South Carolina's Moore School of Business, the Massachusetts College of
Pharmacy and Health Sciences, Salus University in Philadelphia , Lynchburg
College in Virginia, Heidelberg College and Central State University in Ohio,
Claflin University in South Carolina and John Cabot University in Rome, Italy.


About Carnegie
Carnegie Communications is a leading edge marketing firm that partners with
educational institutions to help them achieve their strategic objectives in
enrollment and advancement.  Using customized market research, innovative
branding techniques, and powerful marketing expertise, the firm develops
targeted brand platforms and marketing plans, as well as a full range of
inspired marketing and communications solutions.  For more information, visit
http://www.carnegiecomm.com.

SOURCE  Carnegie Communications

Chris Hardwick of Carnegie Communications, +1-508-842-2754,
chardwick@carnegiecomm.com
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