Sierra Mist Ruby Splash Spreads Liquid Sunshine

New Flavor Adds a Twist of Grapefruit to PepsiCo's Lemon-Lime Soft Drink Line

PURCHASE, N.Y., April 7 /PRNewswire-FirstCall/ -- A sweet ray of sunshine is
coming to the beverage aisle this spring in the form of Sierra Mist Ruby
Splash, a new ruby grapefruit-flavored line extension of PepsiCo's (NYSE: PEP)
lemon-lime soft drink portfolio. Currently available in retail stores
nationwide, this marks the first new flavor from Sierra Mist that will be
available year round.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090407/NY95626 )

"Sierra Mist Ruby Splash is a delicious and refreshing blend of the lemon-lime
taste that consumers love with a splash of ruby grapefruit," said Kristina
Mangelsdorf, director of marketing, Flavors, Pepsi-Cola North America
Beverages. "This combination of citrus flavors is so uplifting, it tastes
like liquid sunshine in a bottle."

Sierra Mist has enjoyed success with other flavored line extensions, including
Lemon Squeeze in the summer of 2006, Undercover Orange in the summer of 2007
and Sierra Mist Cranberry Splash, which has been offered for a limited time
over the past three holiday seasons.

Sierra Mist Ruby Splash is offered in regular and diet versions of 20-ounce
bottles, 2-liter bottles and 12-packs of 12-ounce cans. It will be supported
by a full slate of TV, radio and digital advertising, highlighted by the
tagline, "It's Liquid Sunshine."

About Pepsi-Cola North America Beverages
Pepsi-Cola North America Beverages (www.pepsi.com), based in Purchase, N.Y.,
is PepsiCo's refreshment beverage unit in the United States and Canada. Its
U.S. trademarks include Pepsi, Mountain Dew, Sierra Mist, Mug, Aquafina, SoBe
and IZZE. The company also makes and markets Tropicana juice drinks, Dole and
Ocean Spray single-serve juices and North America's bestselling ready-to-drink
iced teas and coffees, respectively, via joint ventures with Lipton and
Starbucks. For more information, please visit www.pepsiproductfacts.com.

SOURCE Pepsi-Cola North America Beverages

Michelle Naughton of Pepsi-Cola North America Beverages, +1-914-253-2950,
michelle.naughton@pepsi.com