BroadSoft Announces XCv2 Developer Challenge

GAITHERSBURG, MD, Apr 07 (MARKET WIRE) --
BroadSoft, Inc., the leading worldwide provider of VoIP applications,
today announced the XContestv2 (XCv2) developer challenge. Co-sponsored
by IBM, XCv2 is designed to empower developers to create compelling
business and consumer communications applications based on BroadSoft's
Xtended Web Services and other open application programming interfaces
(APIs).

XCv2 is open to all application developers, software development teams and
independent software vendors (ISVs). Winners will be awarded cash prizes
totaling over $30,000 and given the opportunity to showcase their
applications to BroadSoft's global customer base of more than 450
telecommunications service providers, which includes eight of the top 10
and 14 of the top 25 largest carriers in the world. Through the Xtended
Marketplace, BroadSoft's online storefront of third-party applications,
developers have the opportunity to reach over 500 million subscribers
served by BroadSoft(R) customers.

"Web 2.0, mobility and social networking have fundamentally changed the
world of communications. Individuals, whether in their business or
personal lives, are constantly exploring more effective ways to
communicate and be productive," said Leslie Ferry, vice president of
marketing, BroadSoft. "XCv2 goes beyond traditional mashup contests in
that it presents developers with an immediate opportunity to tap into a
lucrative market and offer their applications to hundreds of millions of
end users."

More than $30,000 will be awarded throughout the course of the contest,
offering participants multiple opportunities to win cash prizes.
Additionally, the top two winners in each category will receive $1,000
toward a trip to Connections 2009, BroadSoft's annual user conference
(October 26-29 in Scottsdale, Arizona), where they will have the
opportunity to demonstrate their applications to an expected audience of
800 telecommunications industry executives. Developers who participated in
BroadSoft's 2008 mashup contest demonstrated extraordinary creativity and
innovation. Winning applications in disaster dispatching, accounts
receivable and Adobe Air development were showcased at Connections 2008:
Show Me the Apps!.

Registration and Contest Details

Registration for XCv2 opens today and continues through April 27. Idea
submissions will be accepted through May 18 and developers have until July
31 to submit their working applications and prototypes. Winners will be
announced September 9. Complete rules and regulations are posted on the
Xtended Developer website. To register and for more information on XCv2,
please visit http://developer.broadsoft.com/xcv2.

XCv2 offers a bonus for applications that leverage the IBM WebSphere
Presence Server and WebSphere XML Document Management Server (XDMS) to
further enrich features and functionality. Contestants are encouraged to
incorporate IBM Rational and IBM Mashup Center tools, which can be
downloaded for a 60-day trial at no charge.

About Xtended

Launched in March 2008, BroadSoft Xtended is a free program that fosters
the development of innovative voice, Web 2.0 and mobile communications
applications. Xtended is responsible for the creation of real-world voice
mashups for popular business and consumer applications, including
Salesforce, Facebook, and ACT! by Sage. With a mission to cultivate
revenue-generating relationships between service providers and
developers, BroadSoft's Xtended Developers Program provides an
application development portal that houses APIs, sample code and
documentation.

About BroadSoft

BroadSoft(R) provides VoIP application software that enables the delivery
of hosted telephony and multimedia services. After the 2008 acquisitions
of Sylantro and the GENBAND M6 product line, BroadSoft has emerged as the
undisputed market leader of VoIP application servers. BroadSoft's family
of carrier-class products, including its award-winning flagship
BroadWorks(R) technology, empowers wireless, wireline and cable carriers
to deliver next-generation voice and multimedia applications and advanced
features that enable them to increase revenue, enhance competitive
differentiation and elevate customer satisfaction. BroadSoft products
deliver the scale, open architecture and reliability that the world's
leading telecommunications companies demand to serve mission-critical
enterprise and residential broadband customers. BroadSoft provides VoIP
applications to eight of the top 10 and 14 of the top 25 largest carriers
worldwide, as measured by recent annual revenue, including KPN, Korea
Telecom, Qwest, SingTel, Sprint, Swisscom, Telefonica de Espana, Telstra,
T-Systems, and Verizon. For additional information, go to
www.BroadSoft.com.

BroadSoft and BroadWorks are registered trademarks of BroadSoft, Inc. All
other names are trademarks of their respective owners.

Learn more about BroadSoft on social media sites:

Facebook: BroadSoft Xtended

LinkedIn Group: BroadSoft Xtended

Twitter: http://twitter.com/BroadSoftNews

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For further information contact:

Kristin Martell
BroadSoft
240.364.5147
kmartell@broadsoft.com

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