Native New Yorker Announces 2009 "Battle of the Bone" Chicken Wing Eating Contest

GILBERT, AZ, Apr 07 (MARKET WIRE) --
Native New Yorker, the sports-themed family restaurant franchise, has
announced the launch of the 2009 Battle of the Bone, the second annual
contest in which contestants attempt to top each other by eating the
restaurant's famed chicken wings. The first contest was held on March 11
at the Tempe location, with subsequent contests running every Wednesday
at different Native New Yorker locations. The competition will wrap up on
October 2, and a finale featuring 23 contenders (one winner representing
each Native New Yorker location) will be held at the Tempe location.

Native New Yorker's 2009 Battle of the Bone event will feature sponsors
Chandler Harley-Davidson, Bud Light, The Fan AM 1060, Fanster.com, The
Arizona Diamondbacks, and ON-AIR Sports Marketing with Roc and Manuch. The
contest winner will receive a Grand Prize of a $10,000 bike from Chandler
Harley-Davidson with options to upgrade. The second prize winner will
receive Arizona Diamondbacks season tickets in the Lower Level for the
2010 season, valued at over $4000.00.

Contestants will have 10 minutes and 60 seconds -- a nod to sponsor 1060AM
-- to eat as many wings as possible. Wings are weighed prior to the start
of the contest, and again at the end of the allotted time. The person with
the highest weight eaten is the winner of the contest. The medium-flavored
wings will be provided to the contestants in 3-pound platters, and are to
be weighed after they are cooked and sauced.

Contestants for the Native New Yorker 2009 Battle of the Bone can register
for the contest at www.battleofthebone2009.com, where an updated list of
contest dates and locations can also be found. Twenty entrants per
location will be accepted, and will be chosen based on age
qualifications, as well as on a first come, first served basis. Entrants
must be 21 or older, and the contest is open to amateurs only. An entry
fee of $15 is required, and a portion of the proceeds will go to the W.
Steven Martin Police Toy Ride Foundation.

About Native New Yorker

Founded in 1979 and headquartered in Gilbert, Arizona, Native New Yorker
is one of the fastest growing franchise restaurants featuring
award-winning Buffalo-style chicken wings and traditional American
sports-grill favorites. Winning numerous local, regional and statewide
dining awards along the way, the restaurant has grown from one location
into 24 popular sports-themed restaurants in Arizona.

CONTACT:
Kristin Miller
SS|PR
719-634-8292
Email Contact

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