QlikTech Leverages Bluewolf's Agile Consulting Approach to Realign Its Sales and Marketing Processes With Cloud

NEW YORK, NY and LONDON, Apr 07 (MARKET WIRE) --
Bluewolf today announced at CloudForce London that QlikTech, the world's
fastest growing global Business Intelligence (BI) software company,
completely overhauled its business processes in record time by using
Bluewolf's agile consulting and implementation services. QlikTech was able
to quickly realign its changing business, and optimize its sales and
marketing processes in an 80-day global CRM rollout, for its employees in
15 countries.

As part of the rollout, Bluewolf built a sustainable business process for
QlikTech that focused on optimizing the sales lead to close process, by
leveraging Cloud Computing and Software as a Service (SaaS) technologies
such as Salesforce CRM and ExactTarget, an email marketing tool. Bluewolf
helps enterprise organizations quickly evolve their businesses using its
agile process to deepen customer relationships, and gain a competitive
edge.

Growing by 50 percent in 2008 and with 10,500 customers in 92 countries,
QlikTech needed a better way to manage and optimize its sales, marketing
and channel management processes to scale with its growing business
demands. The company looked to Bluewolf to unite QlikTech's global
employees with a consistent process. Bluewolf focused on the
following
areas:

-- Sales Pipeline Visibility
-- Opportunity Management and Forecasting
-- Demand Generation and Lead Nurturing
-- Partner Relationship Management

"With the speed of change in our fast-growing business, we needed a
partner that moved at the same pace, making Bluewolf and its agile
services model the perfect fit for us," said Joe Francis, VP, Global
Sales Operations, QlikTech. "Bluewolf's expertise in business process
management and implementation of Cloud Computing technologies, like
Salesforce, enabled us to improve our customer life-cycle, applying an
innovative approach to our business processes."

According to Penny O'Rourke, Managing Director of Bluewolf Europe,
"Knowing that QlikTech's QlikView product would be used for reporting and
analytics took a lot of the normal stress and complexity out of the
project. With QlikView, we were able to compare data on the existing CRM
system and the new Salesforce CRM system to help us identify potential
issues with data migration."

Global Change Management and Adoption Training

As a global company that moves at a rapid pace, QlikTech knew it needed to
invest in change management and training in order to instill best
practices in its employees and for wide adoption of the CRM solution. On
Jan. 19, 2009, at QlikTech's annual meeting in Florida, Bluewolf trained
420 Global QlikTech employees in a single day
(http://www.youtube.com/watch?v=DOc-I81reGU). QlikTech employees from the
United States, United Kingdom, Sweden, Norway, Finland, Denmark, Germany,
France, Netherlands, Belgium, Spain, India, Southeast Asia and South
Africa were in attendance at the training.

QlikTech Results

The results have been dramatic. With very high sales transaction volumes,
QlikTech now has a sustainable business process that allows it to
iteratively adjust its business and continually evolve, leveraging these
new Cloud Computing technologies. Recent results include:

-- Account Profiling and Target Marketing, improving lead quality
-- Content Management and Account Collaboration, shortening sales cycles
-- Partner Lead Conversion, allowing partners to own accounts and
forecast channel revenue

According to QlikTech's Francis, "Bluewolf's dedication and
commitment to our project's success was amazing, and its Customer Success
Guarantee provided the trust and security I needed. Without Bluewolf, we
would not have gone live with 420 users globally across all departments
in just 80 days."

About QlikTech

QlikTech is the business answers company. Its flagship product, QlikView,
enables organizations of all sizes to unlock the value of their data to
make better decisions that improve business results. Unlike traditional BI
solutions, QlikView delivers immediate value with payback measured in days
or weeks rather than months, years or not at all. Through QlikView's
disruptive, in-memory associative approach, business users have
experienced unprecedented success and satisfaction. QlikTech is the only
company in this market that offers a 30-day money-back guarantee.

About Bluewolf

Founded in 2000, Bluewolf (www.bluewolf.com) helps enterprise
organizations evolve their businesses using its Agile process to deepen
customer relationships and gain a competitive edge, through implementing
next-generation technology solutions. Bluewolf is defining a new style of
consulting based on agile methodologies that guarantee success and deliver
on the promises of Cloud Computing and SaaS technologies. Bluewolf clients
include Dow Jones, ADP, General Electric and Fox Interactive Media. For
more information, visit www.bluewolf.com.

For more media information, contact:

Lisa Hendrickson
LCH Communications
516-767-8390
Email Contact

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