According to Habitat Heroes Study, Children Fear the End of the Earth

More than Half Believe the Earth Will Not Be As Good A Place to Live When They
Grow Up

One In Three Children Fear Demise of Planet

NEW YORK, April 20 /PRNewswire/ -- Has all of the attention on saving the
planet these days actually created more anxiety about the state of the Earth
for our children? Perhaps. A new survey finds that one out of three
children ages 6-11 years old fear that the planet won't exist when they grow
up and more than half (56%) believe that the Earth will not be as good a place
to live. Minority children worried the most - with 75% of Black children and
65% of Hispanicchildren fearing the planet was going to deteriorate before
they grew up.

But interestingly, kids are fearful even as they say their parents are doing
what they can to help the planet. But apparently, it's not enough. A
whopping 95% of the children polled report that their parents are trying to
save the environment by recycling, using rechargeable batteries and conserving
water and electricity.

Safe and clean water was a big concern, with nearly a quarter of all children
polled afraid that there is not enough drinking water for everyone on the
planet. The survey found that black children (34%) were more worried about
air and water pollution than white children (27%) and 30% of Hispanic children
also said that they feared unhealthy air and water.

The telephone survey was commissioned by Habitat Heroes(TM)
(www.habitatheroes.com), the first global, social networking web site for
young eco-warriors and conducted by CARAVAN Opinion Research Corporation.

"We commissioned the survey as a result of my own children's experiences with
the recent fires in Australia as they expressed much concern for both their
safety and the planet's," said Sharon Lowe, founder of Habitat Heroes(TM).
"While it is upsetting to hear how many children in the United States have
expressed similar concerns, I am more committed than ever to help educate
children around the globe in a way that is not scary to them. Hopefully
Habitat Heroes fills a void and gives us the opportunity to raise awareness in
ways that children embrace to maintain a healthy and beautiful planet."

Other interesting findings:

-- 50% say that hurricanes and tornadoes are the natural disasters that
scare them the most.

-- 28% say that they fear animals, such as polar bears and penguins will
become extinct and disappear from the planet more than any other
environmental concern.

Older Girls are the most worried:

-- 67% of girls ages 9-11 versus 60% of boys ages 9-11 worry that the
earth
won't be as good a place to live when they are grown up.

-- 57% of girls ages 6-8 versus 43% of boys ages 6-8 worry that the earth
won't be as good a place to live when they are grown up.

Kids in cities vs. suburbs or rural:

-- 59% of kids in metro areas are more concerned that the Earth won't
be as good a place to live when they grow up compared to non-metro
kids
(47%)

This report presents the findings of a telephone survey conducted among a
national sample of 500 PRE-TEENS comprising 250 males and 250 females 6 to 11
years of age, living in private households in the continental United States.
Interviewing for this PRE-TEEN CARAVAN(R) Survey was completed during the
period April 3-7, 2009

About Habitat Heroes(TM)
Creator Sharon Lowe developed Habitat Heroes(TM) with the assistance of a
panel of environmental experts. Money raised by Habitat Heroes(TM) is donated
to environmental charities including Global Green U.S.A., PlayPumps
International and The Climate Project.

Habitat Heroes is targeted towards children ages 6 to 14 and registration is
free. To learn more, or to join, parents can visit www.HabitatHeroes.com.

SOURCE Habitat Heroes

Beth Mellow, +1-212-685-4300, beth_mellow@dkcnews.com, or Jennifer Liss,
+1-212-685-4300, Jennifer_Liss@dkcnews.com, both of Dan Klores Communications