This Earth Day, Go Online and Go Green with Wild Apricot

Organizations Use the Internet to Mobilize While Reducing Environmental Impact

TORONTO, April 20 /PRNewswire/ -- This Earth Day millions of people around the
world will stop and do something good for the planet. What started as a
grassroots demonstration in 1970 has grown into worldwide phenomena with
participants from more than 170 countries. While Earth Day may have gone
global, it still remains a grassroots movement made up of local initiatives
focused on improving the environment. As the event grows each year, so does
the role of the Internet as an organizing tool that can bring together
backyard activists and serious environmentalists all focused on a common goal.
Plus, the Internet is also helping organizations reduce their environmental
impact. How? They're going green by going online using Wild Apricot website
and membership management software to share their passion while eliminating
paper at all levels of their organizations.

"Wild Apricot replaces up to seven different systems with one easy-to-use
software solution," says Dmitry Buterin, Wild Apricot's 'Chief Apricot.'
"It's a powerful organizing tool, allowing you to integrate discussion forums,
event calendars and e-newsletters into your website. Groups that do a lot of
events and outreach will see savings on printing and postage costs increase
quickly while their environmental impact decreases. Ultimately it allows you
to invest your resources in your cause and your community, instead of in
expensive software and IT service."

More than 15,000 clubs, associations and non-profit organizations are already
using Wild Apricot. Groups as diverse as neighborhood watch associations,
citizen advocacy groups, grassroots charities, youth clubs and entrepreneurial
associations are mobilizing online - recruiting new volunteers, raising funds,
energizing their community members, promoting causes and sharing their passion
- discovering how Internet helps them to be agents of change.

Here are three organizations using Wild Apricot to help improve the
environment year-round.

In North Carolina, the White Oak - New Riverkeeper Alliance (WONRA) is working
at the grassroots level to restore and protect the White Oak and New Rivers by
advocating the environment and enforcing the laws to protect it. The
organization works hard to educate the public about how they can effectively
change their environment by taking care of these rivers.
WONRA gets the information out to its members through its website and e-mail,
limiting paper use in the process. Local residents are given the opportunity
to sign up on the website for "Action Alerts" on issues affecting the
environment in their area so they can mobilize. Residents can also help with
the environmental movement by signing up for yearly memberships online.
Arizona-based Green to Gold Business Network is a non-profit business
organization working to promote, support, nurture, and grow socially and
environmentally responsible "green" businesses. These businesses ensure that
both people and the environment will benefit from customers or clients doing
business with them.
Event planning is paperless with Green to Gold. For example, its annual Earth
Day luncheon on April 24 lets guests register online through a simple process.
Costs are saved by taking paper out of the equation and the environment
benefits as well.
Finally, California Ships To Reefs (CSTR) is an organization committed to
creating artificial reefs along the California coastline with sunken ships.
One of its major projects, completed in 2000 in San Diego, was the reefing of
the HMCS Yukon, a Canadian Navy frigate. Since then, it's been providing a
habitat to fish and other underwater species, as well as generating
approximately $4.5 million per year into the local economy through local
diving tours.

Supporters of CSTR can find out more through its monthly newsletter which is
posted on its website. The publication communicates the latest news and
initiatives to supporters and lowers paper usage in the process, another way
CSTR is looking out for the environment.

About Wild Apricot
Wild Apricot is web-based software-as-a-service designed for charities and
non-profits, associations and clubs. More than 15,000 organizations have
already registered to use Wild Apricot service - integrated website content
management, membership database, member self-service portal and event
registration, e-mail communication, blogs and forums, and online payments.
With pricing starting at just $25 per month and with a product designed for
non-technical users, Wild Apricot can help even the smallest associations,
non-profits and communities.

Contact: Dmitry Buterin, Wild Apricot
416-410-4059
info@wildapricot.com

Colin Trethewey, Loud Frogs PR
613-220-2654
colin@loudfrogs.com

SOURCE Wild Apricot

Dmitry Buterin, Wild Apricot, +1-416-410-4059, info@wildapricot.com; or Colin
Trethewey, Loud Frogs PR for Wild Apricot, +1-613-220-2654,
colin@loudfrogs.com