Ronco Delivers The BottomLine 1st Quarter Profit, 2009

NEW YORK--(Business Wire)--
Ronco Acquisition Corporation posted its fifth consecutive quarter of profit by
generating $1.2M in Ebidta, ending March 30, 2009.

Ronco boosted television and retail sales this spring with its continued success
of the Six Star+ Knife sets and strong seasonal performance of the historic
classics including the patented Food Dehydrator, Showtime Rotisseries, original
Pocket Fisherman and legendary Veg-o-Matic. In preparation for a strong back
half, Ronco is generating additional retail distribution with on-going
international growth.

Ronco`s President and CEO Larry Nusbaum states, "I`m pleased with the longevity
and performance of the brand to date. Especially now with the positive feedback
on such newly developed products as the Showtime Petite Rotisserie, Showtime
Mongolian Barbeque [Electric Tabletop Grill], Coffeetime Brew System [Cold
brewing kit for coffee and tea], and the new and improved Electric Pasta Maker,
which were on display at the International Home and Housewares Show in Chicago
this past month. We are poised to bring our innovations strongly to retailers
with heavy promotion and significant television campaigns this Fall."

"America`s brand is back at retail, stronger than ever," adds Ronco`s Director
of Sales Barry Gasmer. "With the launch of new and exciting kitchen products
over the coming months, retail outlets have been showing renewed vigor and
support towards Ronco`s unique line-bringing the restaurant experience home for
consumers with quality and affordable prices."

A new commercial for the Coffeetime Brew System was just shot by Concepts TV
Production with the direction of accomplished DR hitmaker, Collette Liantino.
Currently in post-production, the 2 minute commercial is scheduled to make its
debut on television nationwide in May.

ABOUT RONCO: Ronco is owned by Ronco Acquisition Corporation and its parent
Vertex Capital. Founded 50 years ago by Ron Popeil, Ronco pioneered the
infomercial and created affordable quality consumer products. Keeping the
American innovative spirit, President and CEO Larry Nusbaum is spearheading new
inventions for consumers worldwide. For more information visit: www.ronco.com.
Founded in 2008, Vertex Capital Management LLC ("Vertex") is a NYC based private
equity group. A premier equity investment group focused on making control
investments in distressed private companies. Companies currently owned by Vertex
include Ronco Acquisition Group, Popular Club and Fitz & Floyd.

Squeakywheel Promotions
Marla Schultz, 917-723-7167
marla@squeakywheelpromotions.com
or
Ronco Acquisition Corporation
Michael Taub, 646-378-4044
mike@ronco.com

Copyright Business Wire 2009