Broadcaster Traffic Consortium Expands with New Broadcasting Partners, More RDS and...

Broadcaster Traffic Consortium Expands with New Broadcasting Partners, More
RDS and HD Radio Broadcasting Market Coverage

Leading radio broadcaster consortium extends coverage to provide real-time
location-based data via RDS and HD Radio(TM) technology

Journal Broadcasting, Regent, Saga and Corus Entertainment Radio Bring BTC
Contributing Broadcaster Organizations to 16

INDIANAPOLIS, April 20 /PRNewswire/ -- Broadcaster Traffic Consortium, LLC
(BTC), launched in 2008 as a new joint venture by Eight leading radio
companies to build a first-of-its-kind nationwide network to distribute
traffic data via radio technology, announces the addition of Journal
Broadcasting, Regent Communications, Saga Communications and Corus
Entertainment Inc. and the Corus radio stations in Canada as contributing
broadcasters for FM-RDS and HD Radio data distribution. "Through the addition
of these new broadcasting partners and continued contributions by the founding
members, BTC has grown to cover U.S. markets numbering 82 FM-RDS and 74 HD
Radio Data as well as the top 7 Canadian metropolitan areas with FM-RDS," said
Paul Brenner, president for the consortium and SVP/Chief Technology Officer
for Emmis Communications. "Each organization's commitment to this consortium
represents the growing strength of collaboration which unifies the bandwidth
capacity and skills within our industry." 77 FM-RDS markets and 63 HD Radio
Data markets are active today with the remaining BTC committed markets to be
completed in Q2 2009.

BTC is working with NAVTEQ, a leading global provider of digital map data for
vehicle navigation and location-based solutions, BTC uses RDS and HD Radio
technology to deliver real-time NAVTEQ Traffic and other location-based
information directly to portable navigation devices and automobile in-dash
systems. With the high bandwidth capacity provided via RDS and HD Radio
technology, consumers can obtain high-quality, up-to-date information
including traffic flow and points of interest when and where they need it
most.

BTC is the alignment of the traditional radio business model with high-growth,
consumer-demand applications. "BTC represents a considerable commitment to
innovation by all the participants," said Brenner. "Our purpose is to further
accelerate consumer HD Radio receiver penetration and create new revenue. The
expansion of BTC represents the power of our industry to unite our resources
and deliver innovative service solutions to relevant content partners. By
leveraging our strengths--low-cost distribution, localized content, nationwide
coverage and digital capacity--we are re-establishing this industry as an
innovative means of engaging consumers."

Brenner also said that broadcasters' ability to monetize the HD Radio
bandwidth is greatly increased by providing a one-stop shop for a low-cost
nationwide data distribution channel. BTC represents a data distribution
service that allows broadcasters to expand beyond traditional audio
programming as their sole use of HD Radio technology's capabilities and enable
major service providers to leverage broadcasters' free, over-the-air systems
to meet consumer demand for interactive user-specific data applications.

Founding members of BTC are Beasley Broadcast Group, Bonneville International
Corporation, Cox Radio, Emmis Communications, Entercom Communications Corp.,
Greater Media, National Public Radio and Radio One. The growing membership
base contributes to BTC's burgeoning national footprint and includes such
prominent organizations as Cumulus Media, Lincoln Financial Media, Hubbard
Broadcasting and Cobalt Media. Collaboration with NAVTEQ provides BTC with a
comprehensive suite of location content and services. Through the NAVTEQ
relationship, BTC reaches across the industry value chain encompassing world
class application service providers, original equipment manufacturers and
automakers to expand the penetration of HD Radio technology-enabled consumer
devices and dashboard receivers.

Broadcaster Traffic Consortium
The Broadcaster Traffic Consortium, LLC is a company formed by radio
broadcasters to build a nationwide terrestrial broadcasting network to
distribute local traffic and other map-related data via radio technology.
Founding Members are Beasley Broadcast Group, Bonneville International
Corporation, Cox Radio, Emmis Communications, Entercom Communications Corp.,
Greater Media, National Public Radio and Radio One.

About NAVTEQ
NAVTEQ is a leading provider of comprehensive digital map information for
automotive navigation systems, mobile navigation devices, Internet-based
mapping applications, and government and business solutions. NAVTEQ creates
the digital maps and map content that power navigation and location-based
services solutions around the world. The Chicago-based company was founded in
1985 and has approximately 3,300 employees located in 167 offices and in 31
countries.
NAVTEQ is a trademark in the U.S. and other countries. All rights reserved.
HD Radio(TM) is a proprietary trademark of iBiquity Digital Corp.

SOURCE Broadcaster Traffic Consortium, LLC

Karen Dynes, Media Relations, +1-317-266-0100