Appreciate your Administrative Professional with Martha Stewart(TM) for 1-800-FLOWERS.COM(R)

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Mon Apr 20, 2009 6:00am EDT

Appreciate your Administrative Professional with Martha Stewart(TM) for
1-800-FLOWERS.COM(R)

Administrative Professionals Week is April 20th - April 24th

CARLE PLACE, N.Y., April 20 /PRNewswire-FirstCall/ -- The term secretary in
the past was defined as "distinguished" or "set apart." The world's first
secretaries were employed by royalty to manage private and confidential
matters and were highly regarded.(i) Since 1952, National Secretaries Week has
celebrated the tireless work of secretaries, assistants and receptionists. The
occasion, now referred to as Administrative Professionals Week, is from April
20 - 24. Administrative Professionals Week honors those whose deeds often go
unnoticed.(ii) 1-800-FLOWERS.COM, INC. (Nasdaq: FLWS), the world's largest
florist and leading multi-channel retailer, wants to ensure that all
Administrative Professionals are recognized this year.

Specially featuring Martha Stewart for 1-800-FLOWERS.COM, the world's largest
floral and gift provider has many fresh floral and gift products for all the
administrative professionals in your life. "The Martha Stewart for
1-800-FLOWERS.COM collection includes unique, elegant and sophisticated
arrangements that are sure to express your appreciation," says Jim McCann, CEO
and founder of 1-800-FLOWERS.COM. "Administrative Professionals Week is a
great opportunity to let your staff know how important they are."

The Martha Stewart for 1-800-FLOWERS.COM collection offers many great gift
ideas for those special administrative professionals in your office. It
features a wide variety of floral bouquets, plants, cookies, and gift baskets.
Floral bouquets and plants include unique and sophisticated vases and planters
inspired by those in Martha's personal collection.

Florals include The Martha Stewart Sweet Pink Bouquet, at an affordable
$39.95, features pale pink roses, spray roses, and pristine white carnations
to create a classic Martha-style bouquet and The Martha Stewart Cottage Garden
Bouquet, priced at $69.95, a vibrant springtime bouquet featuring pale pink
roses and white freesia.

Chock-full of lush lavender 'Cool Water' roses, pink roses, and pale pink
spray roses, the Martha Stewart Country Rose Bouquet($59.95), is arranged in a
specially designed Victorian-inspired celery vase. And if looking to send a
planter, the Martha Stewart Pink Hydrangea at $59.95 is a sweetly hued
flowering plant, destined to bring a bright spot of nature's garden to any
office or home. Paired with the versatile Natural Ceramic Planter, it makes
the perfect gift to signify the strong growth of an Administrative
Professional.

For the third year in a row, 1-800-FLOWERS.COM is holding its "Nominate your
Administrative Professional" contest where you can nominate up to 10
Administrative Assistants to win a year of beautiful flowers from
1-800-FLOWERS.COM, a wonderful way to recognize the hard work and dedication
of the many administrative professionals you know.

For additional information on the Nominate your Administrative Professional
Sweepstakes, please visit
http://sweepstakes.1800flowers.com/adminsweepstakes/index.html.


About 1-800-FLOWERS.COM, Inc.
1-800-FLOWERS.COM, Inc. is the world's leading florist and gift shop.  For
more than 30 years, 1-800-FLOWERS.COM. has been providing customers with fresh
flowers and the finest selection of plants, gift baskets, gourmet foods,
confections, balloons and plush stuffed animals perfect for every occasion. 
1-800-FLOWERS(R) (1-800-356-9377 or www.1800flowers.com), is one of the top 50
online retailers by Internet Retailer, as well as 2008 Laureate Honoree by the
Computerworld Honors Program and the recipient of ICMI's 2006 Global Call
Center of the Year Award.  1-800-FLOWERS.COM offers the best of both worlds:
exquisite arrangements created by some of the nation's top floral artists and
hand-delivered the same day, and spectacular flowers shipped overnight from
its "Fresh From Our Growers(R)" collection.   As always, 100% satisfaction and
freshness are guaranteed.  Also, visit 1-800-Flowers en Espanol
(www.1800flowersenespanol.com). The Company's BloomNet(R) international floral
wire service provides (www.mybloomnet.net) a broad range of quality products
and value-added services designed to help professional florists grow their
businesses profitably. 

The 1-800-FLOWERS.COM, Inc. "Gift Shop" also includes gourmet gifts such as
popcorn and specialty treats from The Popcorn Factory(R) (1-800-541-2676 or
www.thepopcornfactory.com);  cookies and baked gifts from Cheryl&Co.(R)
(1-800-443-8124 or www.cherylandco.com); premium chocolates and confections
from Fannie May(R) confections brands (www.fanniemay.com and
www.harrylondon.com); gourmet foods from Greatfood.com(R) (www.greatfood.com);
wine gifts from Ambrosia(R) (www.ambrosia.com); gift baskets from
1-800-BASKETS.COM(R) (www.1800baskets.com) and DesignPac(sm)
(www.designpac.com); Celebrations(R) (www.celebrations.com), a new premier
online destination for fabulous party ideas and planning tips; as well as Home
Decor and Children's Gifts from Plow & Hearth(R) (1-800-627-1712 or
www.plowandhearth.com), Wind & Weather(R) (www.windandweather.com),
HearthSong(R) (www.hearthsong.com) and Magic Cabin(R) (www.magiccabin.com). 
Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select
Market under ticker symbol FLWS.

(i)   http://www.iaapfldiv.bizland.com/iaapfloridadivision/id31.html

(ii)  http://www.iaap-hq.org/newsroom/apw/index.html

SOURCE  1-800-FLOWERS.COM, Inc.

Catherine Daniel, 1-800-FLOWERS.COM, INC., +1-516-237-4933,
cdaniel@1800flowers.com
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