Exceptional Gourmet Coffee at Work: Office Coffee Service Leaders See the Latest...

Exceptional Gourmet Coffee at Work: Office Coffee Service Leaders See the
Latest Trends About the Gourmet Coffee Experience Unveiled in Las Vegas

LAS VEGAS, April 20 /PRNewswire/ -- Office coffee service providers from
around the world gathered in Las Vegas this week to see the latest products,
techniques and services that can help them deliver the exceptional gourmet
coffee experience today's workers want, National Automatic Merchandising
Association (NAMA) President and CEO Richard M. Geerdes, NCE announced today.
The new tools were unveiled as part of the NAMA National Expo, the largest
vending, coffee service and onsite food management show in the world.

In discussing the focus on gourmet coffee service Geerdes said, "Today's
employers want to offer their employees exceptional gourmet coffee, and our
coffee service members have been working with them to provide an unmatched
coffee experience. At this year's show we've seen everything from new brewers
and water filtration systems that can enhance the quality of the coffee. We
even have a special class, the Quality Coffee Certification Program that
educates attendees about every step of the coffee brewing process -- from bean
to cup. At the end of the program, attendees are certified to brew the very
best cup of coffee possible."

For example, Kraft Vending & OCS unveiled the The TASSIMO PROFESSIONAL system
which puts a full range of premium hot beverages at the users' fingertips.
Specialty espresso-based beverages, such as cappuccinos and lattes, are
prepared with real liquid milk in less than 2 minutes. By combining different
varieties, users can create hundreds of delicious drinks, including Belgian
Chocolate Latte -- a combination of SUCHARD Chocolate and TASSIMO Latte.

Providing gourmet coffee at work has become even more import as employers
recognize the benefit of increasing employee morale and productivity when
gourmet coffee is available at work. Employees, who previously may have
frequently visited the local gourmet coffee shop but are now looking for
places to scale back, appreciate the benefit associated with a gourmet coffee
experience they can enjoy without leaving the office. Even better, coffee
service is a green industry -- it's a luxury that is environmentally
sensitive.

Concluded Geerdes, "It's exciting to see all the new products, services and
techniques that in the end are all going to enhance the gourmet coffee
experience for millions of workers around the world."

NAMA is the national trade association of the food and refreshment vending,
coffee service and foodservice management industries including on-site,
commissary, catering, & mobile. Its membership is comprised of service
companies, equipment manufacturers and suppliers of products and services to
operating service companies. The basic mission of the association, to
collectively advance and promote the automatic merchandising and coffee
service industries, still guides NAMA today as it did in 1936, the year of the
organization's founding.

SOURCE National Automatic Merchandising Association

Jackie Clark for NAMA, +1-301-987-7113