New Fisher FusionsSnack Mixes Feature Favorite American Flavors

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Wed Apr 29, 2009 7:30am EDT

Line Extension Includes a New Pick-Me-Up
ELGIN, Ill.--(Business Wire)--
American snackers looking for the next flavor sensation to satisfy their
never-ending cravings can thank Fisher Nuts for three new mouth-watering Fusions
Snack Mixes. 

Fusions Ice Cream Sundae Mix -- Fisher has made it easier than ever to enjoy an
American icon, the Ice Cream Sundae. A blend of chocolate-covered peanuts,
pineapple, banana chips, coated marshmallows and strawberries, the Fusions Ice
Cream Sundae Mix harkens back to an age of soda jerks and poodle skirts without
the muss and the fuss or having to go to the ice cream shoppe. 

Cinnamon Roll Fusions Mix -- Another American comfort food, the cinnamon roll,
was the inspiration for a second new Fusions mix that combines cinnamon pecans,
cinnamon yogurt-covered raisins, yogurt-covered raisins and cinnamon square
cookies. Cinnamon lovers will bask in the bold flavor accented with the richness
of pecans and the smoothness of yogurt. The Cinnamon Roll Fusions Mix is all
anyone needs for a snack that recalls that wonderful aroma in the air and the
sights and sounds of a neighborhood bakery. 

Fusions Energy Blend -- A third new Fusions product, Energy Blend, targets the
on-the-go consumer who wants wholesome, healthy snack. A combination of ruby-red
cranberries, distinctive almonds and buttery cashews, the Energy Blend is right
for any time and any place, the perfect snack in a bag for Americans who want
convenience and thrilling taste. 

These three new blends add to the Fisher Fusions line of culturally-inspired,
sometimes exotic combinations that already include Asian Spice, Cheddar Crunch,
Trail Blazer, Sweet Harvest and Tropical Twist. Each product features an
innovative twist of flavors and textures. 

"One of the appealing aspects of the Fisher Fusion Snack Mixes is the variety of
textures and flavors," says Julie Nargang - Director of Marketing - National
Brands with John B. Sanfilippo & Son, Inc., owner of the Fisher brand. "Not only
do they have a delicious and extraordinary combination of ingredients, but each
handful tastes different because you never grab the same ingredients twice. It
eliminates boring snacking and gives American consumers exactly what they crave:
innovative new flavors and convenience." 







for Fisher
Gigi Lubin, 773-549-0000 ext. 102
gigi@newsmarkinc.com



Copyright Business Wire 2009

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