An Estimated 10,000 to Participate in the Region's Second Annual National Walk @...

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Wed Apr 29, 2009 7:30am EDT 

An Estimated 10,000 to Participate in the Region's Second Annual National Walk
@ Lunch Day April 29, 2009

 

5,000 Independence Blue Cross associates and other Philadelphia employees walk
at City Hall, joining thousands more across the region and the country
    WHO:    Mayor Michael A. Nutter;
            Joseph A. Frick, President & CEO, Independence Blue Cross;
            Kimberly Garrison, fitness expert, columnist for the
            Philadelphia Daily News;
            Dick Vermeil, former coach for the Philadelphia Eagles;
            Ben Franklin, actor-historian;
            Phillie Phanatic;
            An estimated 10,000 employees from Center City and suburban
            employers.

            Dr. Rich Snyder, Independence Blue Cross senior medical
            director, available for interviews.

    WHAT:   Independence Blue Cross will host Philadelphia's second annual
            National Walk @ Lunch Day, encouraging Philadelphians to take a
            brisk walk during lunch and demonstrating how easy it is to fit
            regular exercise into a normal work day and busy lifestyle.
            Similar walks will take place at more than 60 companies and
            school districts throughout southeastern Pennsylvania, and across
            the country in a national program sponsored by the Blue Cross
            Blue Shield Association.

    WHEN:   TODAY - Wed., April 29, 10:45 a.m. to 2:30 p.m. (Podium remarks
            at noon)

    WHERE:  Philadelphia's City Hall - Dilworth Plaza, and 60 suburban
            locations

    WHY:    IBC is committed to promoting wellness and healthy lifestyles,
            and is sponsoring the event to help members stay well and to show
            that walking during lunchtime is a great way to fit exercise into
            a busy day, with many health benefits.


Members of the media are invited to participate in this fun, health-oriented
event at City Hall.
Event will be held rain or shine.

Independence Blue Cross 
Independence Blue Cross is a leading health insurer in southeastern
Pennsylvania. Nationwide, Independence Blue Cross and its affiliates provide
coverage to nearly 3.4 million people. For more than 70 years, Independence
Blue Cross has offered high-quality health care coverage tailored to meet the
changing needs of members, employers, and health care professionals.
Independence Blue Cross's HMO and PPO health care plans have consistently
received the highest ratings from the National Committee for Quality
Assurance.
Independence Blue Cross is an independent licensee of the Blue Cross and Blue
Shield Association.
    Contact:
    Karen Burnham
    215-435-2171
    Karen.Burnham@ibx.com


/PRNewswire -- April 29/

SOURCE  Independence Blue Cross
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