Propell Launches "PropellStores" E-Commerce Service for Schools, Clubs, Businesses or Individuals

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Wed Apr 29, 2009 7:35am EDT

New Service Lets Anyone Create Instant Web Store With Custom Merchandise
Featuring Their Brand, Logo, or Photos - at No Charge, and No Risk


GREENBRAE, Calif.--(Business Wire)--
Propell Corporation today announced the official launch of PropellStores, a new
service which allows any person, company, school, non profit, club or
organization to instantly create an "on-demand" web store featuring custom
merchandise - at no cost. 

A PropellStore can either be embedded in any existing site, or serve as a free,
standalone web store for anyone who does not currently have a website (for
example, http://yourname.propellstores.com, with "yourname" being any unique
word or phrase, such as your company or club`s name). 

PropellStores has been operating in pre-launch "beta" mode for several months
with great customer acceptance, and has signed contracts with numerous customers
in the military, education, corporate and non-profit categories. 

Along with the launch of the official site, PropellStores now also offers an
entirely new range of products - including standard, "hip" and "green" apparel,
as well as an assortment of personalized gift items such as mugs, mousepads,
posters and more. 

A PropellStore "owner" sets up a store in just a few minutes by uploading
artwork, selecting which apparel or gifts to sell, and applying the images to
create a final store. Customers can then reach the store with a simple web
address that Propell provides - or it can be embedded in the individual or
organization`s existing web site. 

Propell has been successful in signing contracts with key corporate partners,
including large players in the school, military and corporate markets. Through
these contracts, Propell is working with individual schools, military bases,
non-profit organizations and corporate customers throughout North America to
create web stores. 

"PropellStores is a great tool for any non-profit, school or corporation to use
in their fundraising efforts," said Ed Bernstein, Propell`s CEO. "In today`s
economy, everyone is looking for new ways to both promote their programs and
raise money, yet few have room in their budgets to pay for new programs. With
PropellStores, our service is free to set up. Therefore each group using our
service is creating a brand new revenue stream with no additional expense!" 

Store owners can choose from dozens of items, from T-shirts to posters and more.
Propell does all manufacturing and fulfillment, and then pays a percentage to
the store owner. With larger organizations that may have local websites or
chapters, Propell shares revenue with both the parent organization and the local
group. 

"Unlike competing offerings, PropellStores appear to be a part of the store
owner`s web site - rather than Propell`s," Bernstein said. "Our service is
designed so that our partner`s store uses their branding, and is fully
integrated with their web site. We build their brand, not ours - and share a
significant portion of the revenue." 

Even during these economic times, PropellStores is expecting strong growth. "We
refer to our service as a `recession-buster`: regardless of the economic
difficulties, we`re selling a service which is free and adds profit to any
existing business," Bernstein said. 

ABOUT PROPELL

Propell Corporation, with corporate offices in Greenbrae, CA, is an integrated
provider of image-based products and services for the digital photo and
personalized products industries. Propell`s products and services are delivered
through multiple channels, including e-commerce websites, and company-owned
retail stores. Besides the PropellStores online services, Propell is a leading
supplier and manufacturer of photo merchandise through wholesale and retail
channels. For further information, contact info@propell.com. 

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the
Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995.
These forward-looking statements are often identified by the words "believe,"
"anticipate," "expect," "intend," "estimate," and similar expressions. All
statements in this press release regarding the future outlook related to Propell
Corporation are forward-looking statements, including, but not limited to the
expected growth of PropellStores. Such statements are based on the current
expectations, beliefs, estimates and projections of the management of Propell
Corporation and are subject to a number of risks and uncertainties that could
cause actual results to differ materially from those described in the
forward-looking statements, such as the risk that our new service launch may not
be as successful as anticipated, the markets we have targeted will not be
interested in our service, our anticipated expansion may not occur as planned,
or we may not be able to attract the anticipated number of customers. Additional
uncertainties and risks are described in our most recently filed SEC documents,
such as our most recent annual report on Form 10-K. For a more detailed
discussion of factors that affect Propell Corporation`s operations, please refer
to the Company`s Securities and Exchange Commission filings. Copies of this
filing is available through the SEC website at http://www.sec.gov/. All
forward-looking statements are based upon information available to us on the
date hereof. The Company undertakes no obligation to update this forward-looking
information. 



Propell Corporation
For Press Inquiries:
Ed Bernstein, 415-747-8775
For Sales Inquiries:
Paul Scapatici, 518-524-8026 



Copyright Business Wire 2009

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