Pitney Bowes Launches Managed Address Services

* Reuters is not responsible for the content in this press release.

Wed Apr 29, 2009 8:30am EDT

-- Mailers can benefit from significantly lower mailing costs by reducing
Undeliverable As Addressed Mail --
STAMFORD, Conn.--(Business Wire)--
Pitney Bowes Management Services, Inc. (PBMS), a wholly owned subsidiary of
Pitney Bowes Inc. (NYSE: PBI) today announced a new Mailstream Consulting
Service offering that helps mailers improve address quality, maximize delivery,
and reduce Undeliverable As Addressed (UAA) mail -- providing the opportunity
for significant cost savings and revenue growth to increase the value of mail. 

Pitney Bowes Managed Address Servicescan improve address delivery by correcting
between 50 and 80 percent of a company`s deficient addresses, and keep addresses
current so that mail is delivered to the right person at the right place. 

Jeff Stangle, director of Solutions/Mailstream Consulting, PBMS, said that
Pitney Bowes Managed Address Services is different from other addressing tools
in that it provides the process to help customers resolve the issues with UAA
mail. 

"Most mailers purchase address cleansing products to obtain postage discounts,
but there is a big difference between obtaining discounts on postage and
correcting addresses. The fact is, cleansing and maintaining addresses requires
an addressing process. With our Managed Address Services, PBMS employs experts
with extensive expertise in understanding the addressing process and in-depth
knowledge of postal regulations to help customers resolve the issues with UAA
mail," he stated. 

Benefits of Managed Address Services

Through Pitney Bowes Managed Address Services, companies can:

* Improve communications with their customers; 
* Reduce wasted costs and lost opportunities associated with UAA mail; 
* Reduce wasted paper, envelopes and CO2 emissions; 
* Increase barcoded mail and postage discounts; 
* Help ensure compliance with changing United States Postal Service (USPS)
regulations; 
* Control a complicated, cross-functional process.

UAA Mail Wastes Costs, Business Opportunities

On average, each piece of return mail costs the mailer $3.00 in operational
expenses, according to Pitney Bowes research. That includes printing, postage,
inbound handling, analysis, and re-mailing costs. It doesn`t include the cost of
missed marketing opportunities, uncollected receivables and lost USPS discounts.
In addition, unless the mailer pays for a special endorsement, undeliverable
Standard Mail is destroyed by the USPS. 

"Most mailers severely under-estimate their UAA mail problem and its impact on
their company`s bottom line," commented Stangle. He noted that companies measure
the "lost cost impact" by the amount of return mail they receive, but pointed
out that this only includes First-Class Mail. According to USPS research, 63
percent of all UAA mail is Standard Mail, which means tracking First-Class Mail
returns only uncovers a little more than a third of the problem. 

Pitney Bowes Management Services designs, implements and operates global
solutions that provide enterprise clients with critical communications, mail and
document lifecycle services that result in more effective, efficient and
compliant business processes and operations. 

About Pitney Bowes

Pitney Bowes Inc. is a mailstream technology company that helps organizations
manage the flow of information, mail, documents and packages. Our 35,000
employees deliver technology, service and innovation to more than two million
customers worldwide. The company was founded in 1920 and annual revenues now
total approximately $6.3 billion. More information is available at www.pb.com. 



Pitney Bowes Inc.
Colette Cote, 203-351-6132
Colette.cote@pb.com
or
Pitney Bowes Management Services
Marianne Fulgenzi, 203-351-7191
Marianne.fulgenzi@pb.com

Copyright Business Wire 2009

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