SPIN-FARMING Guide on 4 Season Marketing Now Available

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Wed Apr 29, 2009 10:09am EDT

New Addition to Online Learning Series Shows How Farmers Can Increase Revenue
Without Expanding Their Land Base or Workforce
PHILADELPHIA--(Business Wire)--
A new guide that details three initiatives farmers can use to grow their
businesses has been added to the SPIN-Farming online learning series on sub-acre
farming. It can be purchased for $19.99 for immediate download at
www.spinfarming.com

"The SPIN 4 Season Marketing guide helps farmers get beyond the typical three
season thinking to achieve higher levels of income," says co-author Wally
Satzewich. Expansion initiatives detailed in the guide include selling
throughout the winter at an indoor market, micro greens and shoot production and
developing a craft product line. 

According to Roxanne Christensen, Co-author of the SPIN-Farming online learning
series, more and more people around the world are using SPIN`s franchise-ready
system to enter the farming profession. By using front lawns, backyards and
neighborhood lots as their land bases, they are recasting vegetable farming as a
small business in a city or suburb and helping to accelerate the shift back to a
more locally-based food system. 

"We're trying to open up farming to a lot of different people that might not
have seen it as possible for them," says Satzewich, who originally developed the
SPIN-Farming system in his backyard garden in Saskatoon, Saskatchewan, Canada. 

Christensen explains that while SPIN`s growing techniques are not breakthrough,
what is novel is the way a SPIN farm business is run. Covered in the online
learning series is everything you'd expect from a good franchise: a business
plan, marketing advice, and a detailed day-to-day workflow. In standardizing the
system and creating a reproducible process, SPIN really isn't any different from
McDonalds, she says. 

The authors emphasize that SPIN-Farming is a production system, not a belief
system. "The SPIN-Farming online learning series dispenses how-to, not
ideology," Christensen says. 

ABOUT SPIN-FARMING

SPIN (S-mall P-lot IN-tensive) Farming (www.spinfarming.com) is a non-dogmatic,
non-technical, easy-to-understand-and inexpensive-to-implement farming system
that makes it possible to generate significant income by growing common
vegetables on sub-acre plots of land. It is organic-based and can be practiced
on a single plot or multi-sited on several residential backyards in urban or
peri-urban areas, or as part of a larger acreage in the country. 





SPIN-Farming LLC
Media Contact:
Roxanne Christensen, 610-505-9189
rchristensen@infocommercegroup.com


Copyright Business Wire 2009

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