ExactTarget Posts Continued Growth in First Quarter
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Company Welcomes Over 250 New Direct Clients, Posts More Than 40% Increase in Sales, 13th Consecutive Quarter of Profitability INDIANAPOLIS--(Business Wire)-- On-demand email and one-to-one marketing solutions provider ExactTarget announced today that it added more than 250 new clients and increased sales by more than 40 percent in the first quarter. The continued record growth of the e-marketing provider marks the thirty-third consecutive quarter of growth and thirteenth consecutive quarter of profitability for the company that welcomed new clients and key renewals in the quarter including Pier 1 Imports, SkyMall and Minneapolis Star Tribune. "Even in a difficult economy, more and more marketers are expanding their use of our technology platform to deliver targeted communications to their customers," said Scott Dorsey, ExactTarget`s chief executive officer and co-founder. "Our consistent growth and innovation continues to provide marketers the most reliable and sophisticated platform to connect with their clients and drive real ROI." In addition to posting positive quarterly financial results, the company: * Powered more than 4 billion permission-based emails through its on-demand platform; * Nearly quadrupled the number of triggered permission-based emails sent compared to the same period in 2008; * Increased total client integrations with Salesforce.com to nearly 1,000; * Increased total client integrations with Omniture to nearly 300; * Added more than 30 new employees, increasing global headcount to more than 410; * Incorporated 38 customer-requested improvements to its on-demand messaging platform; and * Reached 10,000 active users in its online social networking and training site 3sixty. The news of ExactTarget`s positive quarterly performance follows its posting of record-setting annual performance in 2008. Last year alone, the company added more than 1,000 new direct clients and increased global headcount by nearly 100. The company also upgraded its software-as-a-service platform in 2008 to include pre-packaged integrations with industry leaders such as Google, Microsoft, Omniture and Salesforce.com and brought online an additional data center to increase system capacity and redundancy to support the ever-growing number of business-critical emails the company sends on behalf of its clients worldwide. About ExactTarget ExactTarget, Inc. is a leading provider of on-demand email marketing software solutions. The company`s suite of on-demand one-to-one marketing applications enable clients to send business-critical and event triggered communications to increase sales, optimize marketing investments and strengthen customer relationships. ExactTarget offers four editions of its on-demand software application along with integrated solutions such as ExactTarget for Salesforce.com AppExchange, ExactTarget for Microsoft Dynamics CRM and ExactTarget for Omniture Genesis.ExactTarget offers a range of optimization services including support, implementation and training, integration, deliverability, account management, design and deployment and strategic consulting. ExactTarget`s software powers permission-based email communications for thousands of organizations including CareerBuilder.com, Expedia.com, Florida Power & Light, Gannett Co., Inc/USA TODAY, the Indianapolis Colts, The Home Depot, The Leukemia & Lymphoma Society, Liberty Mutual Group, Papa John`s and Wellpoint, Inc. For more information, please visit www.exacttarget.com or call 1-866-EMAILET. ExactTarget Mitch Frazier, 317-275-5034 mfrazier@ExactTarget.com or Dittoe PR for ExactTarget Lauren Sanders, 317-202-2280 X 10 firstname.lastname@example.org Copyright Business Wire 2009
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