ChangYou Comes to CGDC with 'Qibao' in Search of High Potential Developing Teams

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Mon May 11, 2009 10:00am EDT

BEIJING, May 11 /PRNewswire-Asia/ -- The Organizing Committee of the 2nd
China Game Developers Conference (CGDC) announced that, in addition to the
3-day conference, CGDC will set up an area comprising 1,000 square meters for
"Business to Business" functions, where exhibitors can conduct a series of
business activities such as to exchange information on developing experiences,
development tools and solutions; discuss co-operation and co-developing, cross
country cooperations, and promote support for the operators of middle and
small size developing teams etc. Exhibitors can also set up business
discussions that allow face-to-face communication and idea exchange with
developing teams and independent developers. ChangYou (Formally Sohu Games)
has confirmed its participation in this "Business to Business" Area to promote
its "Qibao" plan.
    "Qibao" plan is part ChangYou's strategy to share development experiences,
marketing resources and operation platform with domestic and overseas online
game developing teams. Through "Qibao", ChangYou expects to enhance
cooperation with its partners, and by sharing online game developing and
operation experiences, to improve quality of online games, produce top quality
products and to encourage sustainable development of the game industry.
    According to Sohu, the "Qibao" plan involves game developing teams and
independent game developers, with ChangYou providing its support in all
aspects including marketing promotion, technical support, distribution
channel,
customer service in realizing sustainable improvement of the products. The
plan includes the selection of qualifying products and provides licensing and
distribution support for these products.
    As part of the plan, ChangYou promises to give each product a 6-month
warm-up period in addition to providing 10 millions in marketing expense for
beta testing. For ChangYou, a good product is as a treasure, with the hope of
combining these "treasures" and its platform, ChangYou will offer resources in
HR, techniques, customer service, marketing and promotion, distribution
channels and other resources to create a joint partnership that combines "Top
quality product + competitive platform".
    For more information on the "Qibao" plan, please visit
http://www.changyou.com/qibao/ .
    Spokesman of the 2nd CGDC, Mr. Yunpeng Tan said, "As the 2nd CGDC is held
in conjunction with ChinaJoy, the two events will gather key personnel from
both developing and operation of game enterprises, this creates a precious
platform for business communication. We are willing to see this kind of
combination between products with high potential and excellent game operation
enterprises, which is the idea behind the concept of this 'Business to
Business' area. The organizing committee anticipates that the area will allow
direct and efficient communication between developers and operators,
meanwhile,
we hope that both the game developers and other game studios can find its best
partner in CGDC."
    The 2nd China Game Developers Conference will be held on July 24-26, 2009
at Shanghai International Convention Center; the "Business to Business" Area
will be open on 25-26, 2009 on the first floor of Shanghai International
Convention Center.    To download the program and topics of the 2nd CGDC,
please visit
    http://www.chinagdc.com.cn/2009down/CGDC-program-en.pdf

    Audience registration has started on April 10, 2009:
    http://www.chinagdc.com.cn/2009down/Audience-register-en.pdf

    Official website: http://www.chinagdc.com.cn

    For booth reservation and conference pass, please contact +86-10-51659355
ext. Sales Department
    For more information, please contact:

     Ms. Odier Gao
     Tel:   +86-10-5165-9355 x11
     Email: odier_gao@howellexpo.com

     Ms. Stella Peng
     Tel:   +86-10-5165-9355 x16
     Email: stellapeng@howellexpo.com

     Mr. Calvin Li
     Tel:   +86-10-5165-9355 x31
     Email: joycalvin@howellexpo.com

SOURCE  Howell International Trade Fair Ltd.

Odier Gao at +86-10-5165-9355 x11 or odier_gao@howellexpo.com; Stella Peng at
+86-10-5165-9355 x16 or stellapeng@howellexpo.com; Calvin Li at
+86-10-5165-9355 x31 or joycalvin@howellexpo.com
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