Deposits Are Key to Liquidity & Financial Product Innovation

ROCKVILLE, MD, May 11 (MARKET WIRE) --
MarketResearch.com has announced the addition of TowerGroup's new report,
"Deposits: A Critical Source of Liquidity and an Impetus for Financial
Product Innovation," to their collection of Banking & Financial Services
market reports. For more information, visit
http://www.marketresearch.com/redirect.asp?progid=67618&productid=2154475

Deposits, especially retail deposits, will be a key source of liquidity
and revenue for banks in 2009 and beyond.

-- Governments and regulatory agencies are strengthening depositor
protections and providing fiscal incentives for consumers to save with
banks, which is a key step in rebuilding investors' and customers' trust in
banks and the financial system.
-- Banks will compete aggressively for stable, longer-term deposits, in
some cases sacrificing net interest margins, in order to strengthen their
liquidity ratios.
-- Banks will focus on their domestic markets; cross-border solicitation
of deposits in Europe and the United States is unlikely to be a significant
source of additional deposits through at least 2010.
-- Direct banks without branches will be challenged when they compete for
cross-border deposits unless they offer the comfort of robust depositor
protections critical in the current financial environment.
-- Banking institutions will deploy their payments services and
technology to compete for both consumer and commercial deposits.

Topics covered in the report include...
Report Coverage
Background
The Liquidity Revolution
Summary

For more information visit
http://www.marketresearch.com/redirect.asp?progid=67618&productid=2154475

Contact:
Gregg Kellett
MarketResearch.com
gkellett@marketresearch.com
240.747.3008

Copyright 2009, Market Wire, All rights reserved.

-0-