Vertafore, Inc. Taps Seattle Integrated Advertising Agency, Worktank, to Drive Brand...

Vertafore, Inc. Taps Seattle Integrated Advertising Agency, Worktank, to Drive
Brand Development and Support Marketing and Sales

SEATTLE, May 11 /PRNewswire/ -- Worktank today announced that it has been
retained by Vertafore, Inc., to further develop and enhance the Bothell,
Wash., software company's brand and to support its marketing and sales
efforts.

Worktank, a Seattle-based, full-service, integrated advertising agency, will
provide Vertafore with an overall marketing communication strategy to better
tell the software company's story to current and prospective customers. In
addition, Worktank will leverage its expertise in developing breakthrough
online and offline advertising solutions, powerful lead generation programs,
and collateral design to support Vertafore's marketing and sales teams in
order to increase brand engagement and drive sales.

"We are thrilled to support a company with such a strong legacy of innovation
and entrepreneurship," said Melinda Partin, founder and chief executive
officer of Worktank. "Telling stories is at the core of what we do, and we
can't wait to tell the great story of Vertafore."

"Vertafore looks for partners that share our strong commitment to innovation
and to delivering results for clients," said Linda Caudle, director of
marketing, of Vertafore. "Worktank's culture exemplifies these values, and we
look forward to working with them as we tell the Vertafore story."

About Worktank
Established in 2001, Worktank is a full-service, integrated advertising agency
that has built its reputation on delivering bottom-line results. Worktank
leverages its core areas of expertise in advertising, graphic design,
interactive media, film and video production as well as online event services
to execute on innovative and creative campaigns. Worktank's clients include
Microsoft, AT&T and T-Mobile, among other significant brands. Worktank uses
the power of story to establish deeper connections between organizations and
their customers. For more information about Worktank, please visit
www.worktankseattle.com.

About Vertafore
Vertafore is the leading provider of software, services, and information to
the insurance distribution channel including independent agents, brokers,
MGAs, carriers and reinsurers. Vertafore leverages a unique industry presence
to deliver meaningful solutions - powerful technology, critical information
and robust insights to help organizations effectively respond to business
challenges and capture new opportunities. Vertafore solutions have helped more
than 15,000 customers and 200,000 users gain a competitive advantage to
accelerate their business performance. For more information about Vertafore,
please visit www.vertafore.com.

Media Contact(s):
Michelle Craig or Leah Motz, Nyhus Communications LLC for Worktank,
(206) 323-3733; michelle@nyhus.com, leah@nyhus.com

SOURCE Worktank

Michelle Craig, michelle@nyhus.com, or Leah Motz, leah@nyhus.com, both of
Nyhus Communications LLC, +1-206-323-3733, for Worktank