'100% Invisible' Lyric(R) Hearing Aid Wins Medical Design Excellence Award

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Mon May 11, 2009 12:01am EDT

NEWARK, Calif., May 11 /PRNewswire/ -- InSound Medical, Inc., today announced
that Medical Device & Diagnostic Industry ("MD&DI") magazine selected the
company's "100% Invisible" Lyric(R) hearing aid as one of the 32 winners of
its twelfth annual Medical Design Excellence Awards (MDEA.)

MDEA is the premier awards program for the medical technology community and
uses an impartial panel of jurors to evaluate entries. Winners excel in
product innovation, design and engineering achievement, user benefits, and
cost-effectiveness in manufacturing and healthcare delivery.

"This award confirms what a huge breakthrough Lyric(R) represents in hearing
aid technology," said InSound CEO David Thrower.  "It is the only FDA cleared
device that resides  completely in the hearing canal where it can stay up to
four months while providing natural sound quality.  Users enjoy greatly
improved hearing without the daily reminders of their hearing loss. Plus, no
one can tell they wear hearing aids."

Lyric(R) was developed, over an eight year period in Silicon Valley, to take
advantage of the ear's natural anatomy.  Unlike other hearing aids, it is
hidden deep in the ear canal and completely self contained with a unique,
multi-month battery that doesn't need replacement.  Lyric(R) received its
latest FDA clearance in May 2008, allowing it to be dispensed by audiologists
and hearing instrument specialists, as well as ear, nose and throat
physicians.

About InSound Medical
InSound Medical, Inc. is a privately-held medical device company established
to develop advanced hearing aid technology. The company's introductory
product, Lyric(R), is a revolutionary device placed  deep in the ear canal to
provide the most natural possible hearing during months of uninterrupted use. 
It has 24  Patents issued and 16 pending. Lyric became available  through
select audiologists in mid-2008.  For more information, visit
www.lyrichearing.com, Twitter at http://twitter.com/LyricHearing, and Facebook
at http://www.facebook.com/pages/Lyric-Hearing/79785111715?ref=ts .


SOURCE  InSound Medical, Inc.

Kevin Knight, +1-972-385-9384, kmcinc@aol.com, for InSound Medical, Inc.
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