NAVTEQ Traffic.com Offers Memorial Day Drivers Money and Fuel-Saving Tips

* Reuters is not responsible for the content in this press release.

Mon May 18, 2009 8:01am EDT

Average American Spends 36 Hours per Year 'Stuck in Traffic*,' Wasting Gas

CHICAGO, May 18 /PRNewswire/ -- NAVTEQ, the leading global provider of digital
map, traffic and location data for in-vehicle, portable, wireless and
enterprise solutions, provides drivers with tips this summertime driving
season. With Americans spending 4.2 billion hours in traffic jams every year,
over 6.8 billion gallons of fuel is used.* NAVTEQ Traffic.com offers Memorial
Day drivers a way to save on fuel bills, spend less time in traffic and even
reduce their carbon footprint with a couple of quick tips.

Driving with current maps on your navigation device is the simplest way to
reduce driving costs this holiday weekend because it could lead to fewer
driven miles. Map updates help find the best routes to destinations across the
United States and the closest roadside services along the way. With
fluctuating fuel prices, drivers can't afford to spend more on gas/fuel
driving around with outdated maps. Studies** have shown that navigation
systems improve routing efficiency, leading to fuel savings of up to $200
annually. Map updates supply the navigation system with the information it
needs to work most efficiently.

Check traffic before and during the drive - The average American spends 36
hours a year stuck in traffic*, wasting gas. Drivers can check NAVTEQ
Traffic.com before they get in the car throughout the long weekend and see
where the worst of the traffic is, and how to get around it. For traffic along
the way, NAVTEQ Traffic.com offers mobile solutions  via cell phone, or PDA.

    1. Save 1-866-MY-TRAFC (1-866-698-7232) to a phone favorites list before
       leaving home. This free hotline provides speed dial access to NAVTEQ
       Traffic.com--ideal for avoiding heavy traffic, construction, and
       accidents on the way to the beach.
    2. Use your wireless handheld device to connect to the Web with
       MOBI.TRAFFIC.COM. Visit http://mobi.traffic.com, a free wireless Web
site
       for the same great traffic information you get from online.


    3. Send a SMS text message to get real-time traffic information for city
       hotspots. Simply text your CITY CODE, (NY, CHIC, PHL, LA, etc.) to
TRAFC
       (87232). City codes can be found at
       http://help.traffic.com/city-codes-used-for-sms - ideal for getting
       instant traffic information after a baseball game.




* Source: Texas Transportation Institute at Texas A&M University. Available
at: http://mobility.tamu.edu/ums/

**NAVTEQ Navigation Benefits Study (2009). Available at:
http://www.navteq.com/webapps/press/pr.jsp

About NAVTEQ
NAVTEQ is the leading global provider of digital map, traffic and location
data that enables navigation and location-based platforms around the world.
NAVTEQ supplies comprehensive digital map information to power automotive
navigation systems, portable and wireless devices, Internet-based mapping
applications and government and business solutions. The Chicago-based company
was founded in 1985 and has approximately 4,000 employees located in 190
offices and in 39 countries.

NAVTEQ and Traffic.com are trademarks in the U.S. and other countries. All
rights reserved.

(Logo:  http://www.newscom.com/cgi-bin/prnh/20060313/NAVTEQLOGO)


SOURCE  NAVTEQ

Jennifer Schuh of NAVTEQ, +1-312-894-3913, jennifer.schuh@navteq.com; or Bob
Richter, +1-212-802-8588, bob@richtermedia.com, for NAVTEQ
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