Pitney Bowes Business Insight Announces New Version of e-Messaging Solution

Version 1.1 Adds Digital Signatures and Automated Content Categorization for
Email and Short Message Services Communications, Reducing Call Center Costs and
Improving Customer Service
LANHAM, Md.--(Business Wire)--
Pitney Bowes Business Insight, the leading global provider of location and
communication intelligence offerings, today announced the immediate availability
of a new version of its e-Messaging solution. With enhanced control and
flexibility, e-Messaging v1.1 enables businesses to effectively manage and
automate two-way email and short message services (SMS) communications.
E-Messaging v1.1 provides auto-categorization of inbound messages to streamline
call center operations and digitally signed outbound communications to improve
customer service, archiving and regulatory compliance.

A critical component of the Pitney Bowes Business Insight Customer Communication
Management (CCM) suite, the e-Messaging solution provides complete message
delivery management, communication analysis and reporting, and archiving of
print, electronic and mobile communications. The new content categorization
feature in e-Messaging v1.1 automatically prioritizes and routes inbound email
and SMS messages to the appropriate personnel based on the message`s content and
urgency. This streamlines response and auto-response processing for inbound
messaging, improving the overall customer experience. To guarantee the
authenticity of sent messages, e-Messaging v1.1 has a built-in digital signature
capability to ensure trust in email communications from senders to their
customers.

One of Europe`s largest travel groups integrated the Pitney Bowes Business
Insight e-Messaging solution into its CCM suite to develop a holistic
communications system across the company`s multiple brands. The Pitney Bowes
Business Insight e-Messaging solution enabled the company to manage large email
volumes across its different brands and deliver critical information through
personalized email. This resulted in immediate and tangible cost savings across
the travel group`s marketing department and contact center as well as
improvements to its customer service levels.

"Organizations are under great pressure to deliver personalized customer
communications in a variety of formats, including email and SMS messaging,
without sacrificing service or security," said Gaston Hummel, director
e-Messaging Solutions, Pitney Bowes Business Insight. "As part of the CCM
integrated suite of tools, e-Messaging supports two-way communications-from
composition to delivery to reporting and managing responses-to meet the needs of
both the recipient and the sender. e-Messaging addresses all aspects of email
and SMS customer communications. Previously organizations would have needed to
integrate three or four solutions from different vendors in order to achieve the
same end-to-end functionality."

The Pitney Bowes Business Insight CCM suite simplifies the gathering and
manipulation of data, streamlines document creation and distribution, and
ensures that customer communication information is accessible and secure.
Organizations can leverage the e-Messaging v1.1 solution with existing Pitney
Bowes Business Insight offerings, including DOC1, e2 Account Management Suite
and DataFlow, or as a standalone solution.

About Pitney Bowes Business Insight

Pitney Bowes Business Insight (PBBI), a division of Pitney Bowes Software Inc.,
a wholly-owned subsidiary of Pitney Bowes Inc., provides a unique combination of
location and communication intelligence software, data and services that enable
organizations to make more informed decisions about customers, competition and
market expansion. With the industry`s most comprehensive set of solutions for
maximizing the value of customer data, PBBI provides the tools required to more
effectively locate, connect and communicate with customers in today`s global
markets. Leading organizations rely on PBBI solutions to increase the accuracy
and effectiveness of customer information delivery and drive profitable growth.
Visit www.pbbusinessinsight.com and www.pb.com for more information.

DOC1, e2, e-Messaging and DataFlow are trademarks or registered trademark of
Pitney Bowes Software Inc. Pitney Bowes and the Pitney Bowes Process Bar Design
are trademarks or registered trademarks of Pitney Bowes, Inc. All other brand
names and trademarks are the property of their respective owners.

Schwartz Communications
Keith Giannini or Anna Dreyser, 781-684-0770
PBBI@schwartz-pr.com

Copyright Business Wire 2009