mSpot Partners with CBS RADIO and Last.fm to Offer Over 100 Live Local Stations and Customized Mobile Radio to AT&T Wireless Customers

* Reuters is not responsible for the content in this press release.

Mon May 18, 2009 9:00am EDT

PALO ALTO, Calif.--(Business Wire)--
mSpot, Inc., a mobile music and entertainment company, announces today a deal
with CBS RADIO and Last.fm that will add over 100 live local radio stations
across the U.S. and the Last.fm personalized radio service to mSpot`s expansive
mobile radio line-up. The new offering gives AT&T Wireless customers access to
one of the most customized listening and entertainment experience in the market,
combining the best of personalized radio; local music, sports, news and talk
radio stations; and commercial-free music choices. 

"We are thrilled to work with CBS to deliver some of the best programming
available on the radio to our mobile customers," said mSpot CEO Daren Tsui.
"Rapid handset and network improvements have fueled consumer demand for mobile
radio, and this partnership allows us to deliver an even better range of music
and talk options to our customers." 

As a premiere mobile music and entertainment company, mSpot services in excess
of 4 million mobile users in North America. Among the stations licensed by CBS
RADIO are KROQ-FM (Los Angeles, Calif.), WFAN-AM (New York, N.Y.), and WXRT-FM
(Chicago, Ill.). Through Last.fm, users will be able to listen to recommended
music, create their own stations, and access artist bios. mSpot`s radio
applications allow customers to browse content, skip through songs on select
stations, access recently-played stations, and bookmark favorite stations. 

"Mobile platforms are beginning to provide engaging listening and music
discovery experiences for users looking to enjoy music anytime and anywhere,"
said Jeff Sellinger, Executive Vice President & General Manager, CBS Mobile.
"Working with mSpot provides us with an opportunity to expand our CBS Radio and
Last.fm distribution to handsets that we might not otherwise reach." 

mSpot`s radio network currently spans across AT&T, Sprint, Bell Mobility, Telus,
and U.S. Cellular. In total, mSpot has over 100 commercial-free music channels,
over 200 local stations, and over 30 stations of talk content from popular media
firms including ABC, Fox Sports, NPR, Disney, SportingNews, MarketWatch, PRI,
AccuWeather and Traffic.com. 

According to market forecasts from Deloitte, 2009 will be a big year for online
radio: a recent report projects up to 20 percent growth in terms of audience.
mSpot has completed over 500 ports to mobile phones supported across 10 North
American carriers and in 2008 saw its subscriber base increase to over four
million customers - a remarkable 260% jump since 2007. 

About CBS RADIO

CBS RADIO, one of the largest major-market operators in the United States and
the No. 1 most listened to online radio service, offers stations covering news,
sports, talk, rock, oldies, country, adult contemporary and urban formats, among
others. CBS RADIO operates 134 radio stations across the United States and
offers audiences an enhanced and customized listening experience through the
combination of on-air, online and new media platforms. A division of CBS, CBS
RADIO has embraced interactive programming through the use of streaming, HD
Radio, podcasts and mobile messaging, and maintains exclusive agreements with
AOL and Yahoo through which CBS RADIO powers AOL Radio and LAUNCHcast,
respectively, and distributes its stations to their network of listeners. For
more information on CBS RADIO, please visit www.cbsradio.com. 

About Last.fm

Founded in 2002 in London, Last.fm is the online, social music revolution that
connects people with music and artists with listeners. By joining the Last.fm
community, music fans can choose to share their music preferences by linking
their media player to the Last.fm database. This database is populated
continually with over 600 million monthly track submissions from Last.fm music
fans. As a result, Last.fm can intelligently recommend songs, artists, local
concerts and even other members based on their musical tastes. Thanks to
partnerships with EMI, Warner Music Group, Sony BMG, CD Baby, independent
aggregators The Orchard and IODA, and more than 100,000 independent musicians
and 20,000 labels that upload music directly to the site, Last.fm can draw
recommendations from one of the most extensive online music catalogues. Learn
more about Last.fm at www.last.fm. 

About mSpot

mSpot is a mobile music and entertainment company that services more than four
million customers across 10 wireless carriers. mSpot helps consumers access
music, custom ringtones, live radio and videos from major music labels, movie
studios and top brands including CBS Radio, Last.fm, ABC, ClearChannel, Fox
Sports, Sony Music Entertainment, Paramount Pictures, Warner Brothers, Universal
Music Group and Disney. In the U.S., mSpot entertainment services are available
through Alltel, AT&T, Boost, Metro PCS, nTelos, Sprint, U.S. Cellular and
Verizon; in Canada through Bell Mobility and TELUS. Headquartered in Palo Alto,
California, mSpot is on the Web at mSpot.com. 



Group SJR
Ben Kellogg, 212-751-3469
mspot@groupsjr.com

Copyright Business Wire 2009

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