Smoothie King Announces New Multi-Unit Agreements in Egypt and Turkey; Continues...

* Reuters is not responsible for the content in this press release.

Mon May 18, 2009 9:01am EDT

Smoothie King Announces New Multi-Unit Agreements in Egypt and Turkey;
Continues International and Domestic Expansion

 
NEW ORLEANS, May 18 /PRNewswire/ -- Smoothie King Franchises, Inc., the
originator of the nutritional, fruit-based smoothie, has signed an agreement
with the Amer Group to open at least 20 Smoothie King locations in Egypt and
Turkey in the next few years. Smoothie King, ranked the 37th fastest growing
franchise and the 57th top global franchise by Entrepreneur magazine in 2009,
currently serves smoothies in more than 600 locations of which 550 are in 32
states across the United States and an additional 52 locations are in South
Korea. 

The multi-unit agreement with the Amer Group (www.amer-group.com), an Egyptian
real estate development and hospitality company, provides for new locations
initially throughout Egypt and then Turkey, with the first Smoothie King
scheduled to open later this Summer in El Alamein, Egypt and additional
locations currently planned for cities along the Mediterranean and Red Sea
coasts, as well as in Cairo. The developer will be Tropicana for Projects,
S.A.E., a wholly owned subsidiary of the Amer Group Corporation.

"We are always looking for new opportunities to extend our brand's reach and
are eager to find partners domestically and internationally that share
Smoothie King's core values and passion for our product," said Steve Kuhnau,
Smoothie King's co-founder and CEO. "The Amer Group has demonstrated business
expertise and an appreciation for Smoothie King's commitment to supporting
guests' pursuit of healthy lifestyles. We are very excited to partner with
Amer Group to bring Smoothie King to Egypt and Turkey." 

An owner of three premier resorts in Egypt, the Amer Group also is the largest
local owner and operator of casual dining restaurant chains in Egypt, with
nearly 40 restaurant outlets with brands including Chili's, Studio Misr,
Johnny Carino's, Fish Market and Alain Le Notre. 

"We are very pleased to add Smoothie King to our roster of brands in Egypt and
Turkey," said Scott C. Smith, Amer Group president and CEO. "Smoothie King
combines a cutting-edge concept with an outstanding product offering and is
the pioneer in the category, growing consistently over the last several years
in the United States and abroad. We're looking forward to introducing Egypt
and Turkey to the nutritious and great taste of Smoothie King." 

Smoothie King first ventured internationally in 2003 with the opening of a
location in Seoul, South Korea. Translation of the delicious and healthy
smoothies proved so successful that the company has grown its South Korean
presence to 52 locations. Smoothie King is currently considering additional
international candidates with demonstrated restaurant and hospitality
expertise to open franchises in other countries.

"Our founding principle to provide purpose-driven but great-tasting products
to help people live healthier lives is universally appealing," said Kuhnau.
"And we will continue to focus efforts upon finding partners and developing
franchises both domestically and internationally." 

About Smoothie King Franchises, Inc.
Smoothie King is a privately held, New Orleans-area-based franchise company
and the premier Smoothie Bar and Nutritional Lifestyle Center in the industry.
Smoothie King Centers offer guests the industry's first, original nutritional
fruit- and function-based, fresh-blended smoothies. Each Lifestyle Center also
offers healthy retail product solutions, including sports beverages, energy
bars, healthy snacks, vitamin supplements, herbs, minerals and other sports
nutrition products. Smoothie King opened its first store in 1973 and started
as the first franchised smoothie bar/health food store business in the United
States in 1989. Smoothie King currently has more than 600 units operating in
32 states and the Republic of Korea. For more information, visit
www.smoothieking.com. For inquiries regarding franchising, Mike Powers (985)
635-6973 ext. 232 or e-mail mpowers@smoothieking.com


About Amer Group
The Amer Group serves as an umbrella for a number of subsidiaries engaged in
such diverse fields as hospitality, construction, real estate development and
agriculture. Well respected for its ethical practices, the group is one of
Egypt's leading conglomerates. Best known for such mega-tourism projects as
the resorts of PortoMarina, Golf Porto and Porto Sokhna, the group has long
been a major player in the country's hospitality industry. Besides owning
five-star hotels, it also holds franchises for such successful international
restaurant chains as Johnny Carino's, Alain Le Notre and Chili's, which the
Amer Group has also launched in eight countries throughout the Middle East.






SOURCE  Smoothie King Franchises, Inc.

Katherine Meariman, ext. 128, or Bobby Williams, ext. 157, both of Smoothie
King Franchises, Inc., +1-985-635-6973
Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.