Cherie Gary Appointed General Manager of MWW Group's Dallas Office

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Mon May 18, 2009 9:19am EDT

Former Senior Executive at Sony Ericsson Mobile Brings Deep Expertise to
Growing Dallas Office of a Top Ten PR firm

DALLAS, May 18 /PRNewswire/ -- MWW Group (www.mww.com), one of the nation's
top 10 public relations firms, announced today that Cherie Gary has joined the
company as general manager of its Dallas office. In this role, Gary will help
further expand MWW Group's presence in the highly competitive Dallas
marketplace by leading the development of communications programs for
clientele spanning across all industry sectors. Gary brings more than 20 years
of experience helping to guide the consumer marketing and corporate
communications efforts of companies ranging from Fortune 500 leaders to
emerging brands and start-ups.

"Cherie's an extremely accomplished PR counselor and a proven leader who
brings a record of success both in running her own agency and in senior-level
positions at major global companies. She's an insider within the Dallas
business community and the perfect person to lead our continued expansion into
this important market," said Michael W. Kempner, president and CEO of MWW
Group. "Cherie brings a deep range of expertise in consumer lifestyle
marketing, corporate communications, industry relations and crisis
communications, as well as a track record of leading successful communications
initiatives for companies of all sizes and across a wide breadth of sectors."

Over the past fifteen years, Gary has led key initiatives for some of the
world's leading technology and wireless companies. Before joining MWW, she
served as vice president of corporate communications and chief spokesperson at
Sony Ericsson Mobile Communications Inc. for North America.  In this role, she
served as communications counsel to executive management and led media
relations, executive communications, crisis communications, internal
communications, industry relations and corporate philanthropy.

She also served as a senior manager of corporate communications at Nokia, Inc.
where she developed and led the execution of multi-year campaigns to launch
the company's network division in North America and worked to further its
mobile vision in the Americas to position the company beyond cell phones.  

"MWW is a top ten national PR agency that retains its entrepreneurial spirit
and agility while offering clients the day-to-day engagement of senior-level
practitioners with deep industry experience," said Gary.  "Texas continues to
attract leading national and global companies and cutting-edge entrepreneurial
firms, so increasing our presence in this market is a growth-oriented
strategic move for MWW."

Before joining MWW Group, Gary developed marketing and communications
campaigns for clients across a wide variety of sectors including technology,
wireless, health care, law, commercial design and consumer products.  In
addition to PR, she specialized in helping clients increase sales, raise
capital, form strategic partnerships, launch new initiatives, manage crises
and complete successful acquisitions.

Previously while living in Washington, DC she managed business development and
communications efforts for leading professional services firms including Ernst
& Young and held several political positions in the administration of former
President George H.W. Bush. Gary holds a bachelor's degree in journalism from
Baylor University and is a member of the Arthur W. Page Society.


About MWW Group
MWW Group is one of the nation's top ten public relations agencies and is
known for its results-driven approach to public relations and "Aim High.
Deliver" commitment to client service. For four years in a row, MWW Group was
honored with the #1 ranking in the Holmes Report agency client satisfaction
survey. MWW Group achieved top rankings in the categories of account
leadership, strength of account team, creativity, strategy and planning, and
program execution. In 2008, MWW Group was named PR Agency of the Year by The
American Business Awards and Mid-size PR Firm of the Year by PR News, in
recognition of the firm's growth, strategic account leadership and
industry-leading employee retention. MWW Group is part of the Interpublic
Group of Companies (NYSE: IPG). 


SOURCE  MWW Group

Denise Lew of MWW Group, +1-212-837-3743, dlew@mww.com
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