National Planning Holdings, Inc.® Announces First Quarter Results

Practice Management, Technology and Recruiting Efforts Help NPH Achieve Record
Rep Count
SANTA MONICA, Calif.--(Business Wire)--
National Planning Holdings, Inc. (NPHSM), one of the nation`s largest
independent broker-dealer networks1, booked revenue of more than $136 million
and generated more than $3.4 billion in total sales during the first quarter of
2009. NPH also grew its roster of registered representatives by more than 13
percent over the prior year period, bringing the total number of financial
advisors affiliated with the network`s four independent firms to a record high
of 3,456.

"In light of steep market declines and a challenging economic environment, I`m
pleased with the relative performance of the NPH firms. We have been able to
navigate these rough waters by focusing on the core competencies of the network
- improving advisor efficiency, delivering a robust technology platform and
providing value-added services for reps," said Jim Livingston, president and CEO
of National Planning Holdings, Inc. "Advisors have taken notice of our continued
efforts to address their needs, as evidenced by the significant growth in our
representative base, which reached an all-time high this quarter. As the markets
recover, I am confident that NPH will continue to emerge as a firm that advisors
can depend on to meet the needs of their clients."

NPH First Quarter 2009 Results - Quarter-Over-Quarter Comparison:

Q1 2009 Q4 2008 % Increase vs. Q4 2008
Sales $3,423,854,309 $3,544,744,864 (3.4)%
Revenue $136,041,062 $135,437,985 0.4%
# of Reps 3,456 3,169 9.1%

NPH`s first quarter sales were down 5.4 percent from the first quarter of 2008,
and the network`s revenue fell 15 percent from the prior year period. However,
through its focus on enhancing the services and support available to
representatives and expanding recruiting efforts across the network, NPH
attracted 400 new advisors during the past 12 months, increasing its
representative count by more than 13 percent.

NPH First Quarter 2009 Results - Year-Over-Year Comparison:

Q1 2009 Q1 2008 % Increase vs. Q1 2008
Sales $3,423,854,309 $3,619,964,425 (5.4)%
Revenue $136,041,062 $159,963,022 (15)%
# of Reps 3,456 3,056 13.1%

"In the current environment, advisors are re-evaluating their broker-dealer
relationships and placing a premium on the tools and resources that have a
measurable impact on the efficiency and profitability of their practices," said
Livingston. "While many firms promote their services and technology, very few
actually deliver the solutions advisors are seeking. NPH has a long history of
providing comprehensive practice management support and innovative technology
that help our representatives manage their day-to-day operations more
effectively. Advisors are recognizing the value that we can add to their
business and are choosing to partner with NPH for the long term."

National Planning Holdings, Inc. is an affiliate of Lansing, Michigan-based
Jackson National Life Insurance Company® (JacksonSM). The NPH network consists
of INVEST Financial Corporation®; Investment Centers of America, Inc.; National
Planning Corporation®; and SII Investments, Inc. Each company maintains its own
unique culture and serves a specific niche of the financial planning
marketplace, allowing the NPH network to deliver customized, market-specific
services to representatives of all profiles.

For more information about the four broker-dealers in the National Planning
Holdings network, please visit:

* www.INVESTFinancial.com - INVEST Financial Corporation
* www.InvestmentCenters.com - Investment Centers of America, Inc.
* www.NatPlan.com - National Planning Corporation
* www.SIIOnline.com - SII Investments, Inc.

About National Planning Holdings, Inc.

National Planning Holdings, Inc. (NPH) is a broker-dealer holding company and an
affiliate of Lansing, Mich.-based Jackson National Life Insurance Company. NPH
serves as the holding company for the independent broker-dealers INVEST
Financial Corporation, Investment Centers of America, National Planning
Corporation, and SII Investments, Inc. Collectively, the NPH broker-dealer
network currently has 3,456 registered representatives. NPH and Jackson are
wholly owned by Prudential plc (NYSE: PUK), a company incorporated and with its
principal place of business in the United Kingdom. Prudential plc is not
affiliated in any manner with Prudential Financial, Inc., a company whose
principal place of business is in the United States of America.

1. Independent Broker-Dealer Network rankings by gross revenue, InvestmentNews,
4/27/09

National Planning Holdings, Inc.
Andrew Silver
303.224.7542
800.565.8797 (ext. 57542)
andrew.silver@jnli.com

Copyright Business Wire 2009