American Express Travel Survey Reveals Top 2009 Summer Travel Trends and Travel Agent Tips on How and Where to Find the Best Deals

Using Credit Card Rewards Points and Frequent Flyer Miles, Taking Advantage of
Last Minute Travel Deals, and Booking Closer-to-Home Trips Top the List of
Money-Saving Strategies
AXP NEW YORK--(Business Wire)--
A new survey of more than 600 American Express Travel agents suggests that while
Americans continue to book summer vacations, they are being savvier travelers
and making smart tradeoffs to help offset their travel costs. In fact, the vast
majority of agents polled say their clients are adjusting to the recession by
making slight changes to help offset their summer vacation costs. And according
to agents (92%), topping the list of popular money-saving strategies is using
credit card rewards points and/or frequent flyer miles toward the cost of summer
vacations.

"Consumers are looking for ways to stretch their travel dollars," says Tracey
Beberman, vice president of Membership Rewards Marketing & Partnerships,
American Express. "We`re certainly seeing this at American Express. Our
Cardmembers are using Membership Rewards points to book everything from flights
to cruises to vacation tour packages. It`s a smart strategy to help get more out
of a summer vacation while spending less."

According to agents, other popular money-saving strategies among travelers
include booking vacations closer to dates of travel to take advantage of
last-minute deals, taking closer-to-home trips, and choosing destinations where
the dollar goes further.

Agents (66%) say that their clients simply feel that their summer vacation is
too important to their mental health to give up all together, in spite of the
economy. In fact, 45% of agents say that travelers are booking about the same
length summer vacation this year as in the past, and one in four agents report
hearing from their clients that they are sacrificing other luxuries in order to
go on their summer vacation.

However, a key determining factor to take that trip is their ability to find a
good value and deal. Eighty-nine percent of agents report receiving more
inquiries about deals this year than in the recent past.

Travelers Trading Off and Trading Up

While travelers are willing to make cost-saving tradeoffs for their summer
vacation, they are more flexible with some elements than others. For example,
when asked to rank which trip elements travelers tend to be most flexible on,
travel agents say dates of travel, destinations, and types of accommodations top
the list. According to agents, travelers tend to be less flexible on the length
of their travel and are also very unwilling to take a connecting flight to save
money, preferring to fly direct.

In some cases, travelers are trading up. Almost half (48%) of travel agents
report that some travelers are taking advantage of the abundance of travel deals
currently available allowing them to "trade up" or upgrade in other areas of
their summer vacation. According to travel agents, the most popular trip
elements that travelers are applying their savings from deals and discounts
toward are room upgrades, first-class airfare, and a longer length of stay.

"Our agents (65%) say that their clients are more curious about the travel
benefits available on their credit cards this year," says Audrey Hendley, vice
president of Marketing, American Express Travel. "They`re also taking greater
advantage of those benefits to help cut costs and upgrade their summer
vacations. In fact, we are seeing more Cardmembers using the benefits on their
Cards to have a richer travel experience including complementary room upgrades,
continental breakfasts, late check outs and special hotel amenities."

Tips from the Experts

More than half (60%) of travel agents polled say that they see more travelers
seeking their assistance to help find the best deal this year than in the recent
past. Agents are offering helpful tips by type of traveler and destinations,
including:

Top general travel tips:

* Use credit card rewards points and frequent flyer miles to offset vacation
costs.
* Look for packages with free night promotions.
* Consider a cruise. This all-inclusive vacation option offers something for
everyone and helps travelers manage their budgets by ensuring that virtually all
costs are included.
* Be flexible about travel dates. The best travel deals are midweek.

Top travel tips for couples:

* Consider a couples-only resort. There are deep discounts currently available.
* Use companion airline benefits that allow you to get a discounted or free
airfare when you purchase one.

Agents also ranked the top domestic and international destinations to find the
best value.

Top Domestic Destinations for Value Top International Destinations for Value
Las Vegas Rome
Orlando London
Fort Lauderdale Paris
New York Madrid
Los Angeles Prague

About the American Express Travel Survey

Data for this travel survey was collected via an online poll conducted by
American Express Travel among 603 of American Express Travel agents across the
U.S. The poll was fielded in late April 2009. All statistics reflect the
percentages of agents polled.

About American Express Travel

American Express entered the travel agency business in 1915 and today is one of
the largest travel agency networks. The company has Travel and Foreign Exchange
Services locations worldwide.

American Express Company (www.americanexpress.com) is a leading global payments,
network and travel company founded in 1850.

About The Membership Rewards® Program

The Membership Rewards program from American Express includes over 500 brands.
The program allows Cardmembers to earn one point for virtually every dollar
charged on eligible, enrolled American Express Cards. Membership Rewards points
are redeemable in a wide selection of reward categories. Points have no
expiration date, and there is no limit on the number of points a Cardmember can
earn. For more information about the Membership Rewards program, Cardmembers can
visit: www.membershiprewards.com or call 1-800-AXP-EARN (297-3276).

Media
M Booth & Associates
Dana Kopp Hudon
212-539-3216
danah@mbooth.com
or
American Express
Mona Hamouly
212-640-0512
mona.l.hamouly@aexp.com

Copyright Business Wire 2009