Ifbyphone Validates Carrier Program With Network Communications Partnership

* Reuters is not responsible for the content in this press release.

Mon May 18, 2009 11:00am EDT

Program Enables Operators to Sell New `Cloud Telephony` Services to Their SMB
Customers; Represents New Revenue Opportunity for Carriers
LAS VEGAS--(Business Wire)--
Ifbyphone today announced its first cloud telephony services partnership with a
carrier, teaming with Network Communications of Longview, Texas, to provide
advanced telephone automation applications to their business customers. 

The partnership comes just weeks after Ifbyphone launched a program targeted at
telcos interested in providing revenue-generating, SMB-tested telephone
automation services to their customers. The deal validates the innovative
carrier alliance program, which represents a new sales channel for Ifbyphone. 

"We are thrilled to have Network Communications as a partner," said Irv Shapiro,
Ifbyphone CEO and founder. "They have an excellent understanding of their SMB
customers` needs and quickly recognized that our services would meet them.
Network Communications is the kind of forward-thinking and customer-oriented
carrier that we believe all SMB customers should select for their telephony
needs." 

Network Communications is connected to Ifbyphone through Session Initiation
Protocol (SIP) trunking, and is utilizing that "cloud connection" to provide
Ifbyphone services to its customers. 

"We took the pulse of our customers and looked across the marketplace for
solutions that would allow us to grow revenue and satisfy our customers," said
Gary Honeycutt, Director of Network Operations at Network Communications.
"Ifbyphone offers a tremendous set of telephone automation services that are
easy for SMB customers to deploy and use, and they offered us a flexible pricing
model that was very attractive. 

"We have already begun selling the new services to our SMB customers under our
brand, and our customers are delighted," added Honeycutt. 

In April 2009, Ifbyphone began offering carriers the opportunity to provide
advanced, `cloud telephony` applications to their customers at a level of
investment that removes previous barriers to entry. 

Through the program, all carriers - including CLECs, ILECs, hosted PBX
companies, and cable multi-system operators (MSOs) - can now connect to
Ifbyphone and expand their service offerings to include features like
full-function IVR, Call Tracking and "Find Me" Call Forwarding, and complete
applications such as Voice Broadcasting, Store Locator, and Lead Distributor. 

The key to this new sales model is Ifbyphone`s launch of SIP trunking, which
allows carriers to connect to Ifbyphone and route certain calls to "smart ports"
on the Ifbyphone platform, yet retain origination and termination. 

Ifbyphone is actively discussing additional carrier partnerships, according to
Shapiro. 

NOTE: Ifbyphone CEO Irv Shapiro will be featured in an Interop panel discussion
entitled: "The iPhone and the Enterprise: Is This the Future of IT?" on
Wednesday, May 20, 2009, at 3:15 p.m., PDT. 

To learn more about Ifbyphone`s services, including Hosted IVR, Call Tracking,
and Voice Broadcasting, visit http://www.ifbyphone.com/. 

About Ifbyphone

Ifbyphone provides businesses a suite of phone automation services to enhance
customer conversations, drive sales and lower costs. Leveraging Ifbyphone's
easy-to-use services, business users, marketers and developers can quickly
create solutions ranging from simple call routing solutions to advanced
interactive voice response systems. For more information, visit
www.ifbyphone.com. 

About Network Communications

Network Communications is a leader in telecommunications, delivering affordable
and reliable telecommunications services to the Longview, Texas area marketplace
with friendly, experienced customer service teams. Network Communications is
part of the Network IP family -- a leader in telecommunications innovation and
service delivery since 1998, and one of the 3,000 fastest-growing private
companies in the U.S. (Inc Magazine, 8/08). For more information, visit
www.networkcommunications.com. 





for Ifbyphone
Cheryl Cink, +1-530-756-4630
ccink@comunicano.com

Copyright Business Wire 2009

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