San Francisco Soup Company Takes Catering to the Web with MonkeyMedia Software`s MonkeyCatering

MonkeyCatering will enable reliable online ordering and detailed production
management to support San Francisco Soup Company`s expanding catering and
delivery business
CHICAGO--(Business Wire)--
MonkeyMedia Software, a provider of web-based operations solutions for the
foodservice industry, today announced that San Francisco Soup Company has
selected and implemented MonkeyCatering for improved catering and delivery
operations. The first and only restaurant of its kind in the Bay Area, San
Francisco Soup Company has 16 locations, including several outside of San
Francisco in Oakland, East Palo Alto and Berkeley.

Amidst the current economic climate, San Francisco Soup Company recognized that
it is more important than ever to keep customers coming back - and in this
business, providing them with the most convenient ordering and seamless delivery
is critical for ensuring customer satisfaction and loyalty. The company needed a
system that was comprehensive on the back end and fast and efficient to use, as
San Francisco Soup Company`s customers are primarily business professionals who
require a quick turnaround.

Steve Sarver, CEO of San Francisco Soup Company, knows that it`s not just an
online ordering system that will keep his customers coming back. "Our customers`
satisfaction relies on our ability to deliver perfect orders every time. We need
to have everything in place on the back-end to get the order correct and make
each delivery successful, while also increasing operational efficiencies."

San Francisco Soup Company expects to see many benefits from implementing
MonkeyCatering, including:

* Front-end and back-end management. With MonkeyCatering`s comprehensive
back-end infrastructure, San Francisco Soup Company will have complete
visibility and management capabilities over every part of the catering process -
from preparing the correct amount food to ordering supplies based on usage
reports, to scheduling and completing deliveries on time.
* Understanding the customer. The company can easily run comprehensive reports
from the web to see how frequently their customers order and to take note of
what each customer is ordering, ultimately leading to a more efficiently run and
better understood business.
* High degree of customization. Because San Francisco Soup Company`s menu and
soup selection changes daily, the MonkeyMedia Software support and
implementation team continues to work directly with the restaurant to tailor the
web-based package to meet their unique needs. For example, MonkeyMedia
Software`s team created a "Group Ordering" capability specifically for San
Francisco Soup, enabling customers ordering online to "invite" others (for
example, pharmaceutical representatives attending a meeting with the customer)
to select their own soup and meal choices online as part of a single order.

"During our selection process, we looked at many different software solutions,
but MonkeyMedia Software was, without a doubt, the best option for our
business," said Sarver. "The MonkeyCatering solution was highly comprehensive
out of the box, with the ability to do small and large-scale customizations - a
feature we found only with MonkeyMedia Software. Enabling online ordering is a
`must` in this industry, no longer a `should` and we are excited to bring
greater convenience and flexibility to our customers."

"San Francisco Soup Company is a unique company, and we knew immediately that
MonkeyCatering would be the perfect fit to help them take their catering and
delivery business to the next level," said Erle Dardick, CEO, MonkeyMedia
Software. "We look forward to a long-lasting partnership and helping tailor our
solutions to contribute to the ongoing success of San Francisco Soup Company."

About MonkeyMedia Software

MonkeyMedia Software specializes in web-based operations solutions for the
foodservice industry. The company`s applications are meticulously designed to
fit the way you work - whether you`re a small business, a medium-sized regional
company, or an enterprise-class organization with coast-to-coast operations.
With strong roots in catering and food production and their flexible, scalable
web-based platform, MonkeyMedia Software delivers the next generation of
enterprise-class management solutions for foodservice companies. MonkeyMedia
Software solutions feature a complete front-to-back system to manage sales,
production and supply chain, powerful reporting for real-time visibility and
results-based decision-making, a 100% web-based platform that is configured to
fit a unique business process and easy integration with current web and
accounting systems. For more information on MonkeyMedia Software, visit
www.monkeymediasoftware.com.

MonkeyMedia Software
Jeff Epstein, 604-215-2163
Director, Sales and Marketing
jeff@monkeymediasoftware.com
or
Ketner Group for MonkeyMedia Software
Valerie Kusler, 512-794-8876
valerie@ketnergroup.com

Copyright Business Wire 2009