imc2 Recognized by Five Award Organizations
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DALLAS, TX, May 18 (MARKET WIRE) --
Leading agency imc2 received recognition from four award organizations
including the Effie Awards, OMMA's Digital Out of Home Awards, Web
Marketing Association (IAC Awards), Marketing Sherpa and the Interactive
Media Awards (IMA).
imc2's work for Pizza Hut collected three honors. In the restaurant
category, the Pizza Hut Sleeping Pasta Giant campaign claimed the bronze
award from the Effie organization. Known by advertisers and agencies
globally as the pre-eminent award in the industry, the Effies recognize
all forms of marketing communication that contribute to a brand's success.
Marketing Sherpa's annual Email Marketing Awards granted silver to imc2
for its work on the Pizza Hut Countdown Clock email in the "Best Email
Opt-in Campaign" category. The organization stated that it "...
particularly liked the countdown clock and the [group] testing prior to
full launch. And that best of all were the results, significant percent
increases in open, click-through and conversion rates." Another award
group, the Interactive Media Awards, honored the Pizza Hut Web site with
"Outstanding Achievement" in the food/beverage category. This award
organization recognizes the highest standards of excellence in website
design and development and honor individuals and organizations for their
outstanding achievement.
MediaPost's first annual Digital Out of Home Awards recognized imc2's work
on the Diet Coke's Style Series. The campaign was awarded the top spot in
the Best Integration with Online Media.
imc2's Eukanuba's Naturally Wild rich media campaign received an
"Outstanding Rich Media" award in the online advertising category from the
Web Marketing Association's Internet Advertising Competition. The IAC
honors excellence in online advertising, recognizes the individuals and
organizations responsible and showcases award winning Internet
advertising.
Visit our Web site and check out more of imc2's work.
About imc2
Founded in 1995, imc2 is an agency that fosters engagement between brands
and people to develop sustainable relationships. With a deep heritage in
digital marketing, imc2 is redefining the way that companies view
agencies, providing a stronger strategic perspective and blending
interactive, emerging, and traditional media to create and increase trust
and transactions. With offices in Dallas, New York City, and
Philadelphia, imc2 serves a broad client base, including Procter &
Gamble, Pfizer, The Coca-Cola Company, Johnson & Johnson,
GlaxoSmithKline, and Hasbro. Please visit www.imc2.com for more
information or follow us at twitter.com/imcsquared.
Contact:
imc2
Sarah Krnavek
Email Contact
214.224.1192
Copyright 2009, Market Wire, All rights reserved.
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