Trinchero Family Estates and Joel Gott Wines Announce Joint Venture

Mon May 18, 2009 6:56pm EDT

* Reuters is not responsible for the content in this press release.

ST. HELENA, Calif., May 18 /PRNewswire/ -- Joel Gott Wines announced the
formation of a joint venture with Trinchero Family Estates for the global sale
and distribution of Joel Gott Wines. The new venture brings together the
winemaking skills of the Joel Gott Wines team with the market coverage of the
Trinchero Family Estates sales force, enabling the brand to have deeper
distribution throughout the marketplace. 

The Joel Gott winemaking team will continue to create their lauded wines with
logistical support from Trinchero Family Estates to give consumers greater
access to the Joel Gott Wines brand. "We will continue sourcing quality fruit
from growers with whom we have long-established relationships, and forge new
relationships to make the best possible wine at an affordable price. This is a
chance for us to focus even more than we have previously on the quality and
style of our wines. We are proud to have the Trinchero team behind us; their
knowledge and support will allow us to explore new opportunities," states Joel
Gott.

Bob Torkelson, president and COO of Trinchero Family Estates, states, "We are
thrilled and honored to be selected by Joel and his family to help bring their
wine to more consumers throughout America and internationally. Joel and his
wife Sarah have created something special and we look forward to being a part
of their success. Joel Gott Wines is a great fit for our portfolio."
Operations will remain in Saint Helena.

Trinchero Family Estates is wholly owned and operated by the Trinchero family,
NapaValley vintners since 1948. The company produces more than 23 brands of
wine including Sutter Home, Trinchero Napa Valley, Napa Cellars, Terra d'Oro,
Montevina, Trinity Oaks, Folie a Deux, Menage a Trois, and the number one
alcohol-removed wine, Fre.  They also import Angove Vineyards and Little
Boomey wines of Australia, and market and sell the Three Thieves and Bandit
brands.



SOURCE  Trinchero Family Estates

Juliana French-Arnold of Trinchero Family Estates, +1-707-963-5928, ext. 2610,
jfrencharnold@tfewines.com; or Ann Pepi of Joel Gott Wines, +1-707-286-2619,
ann@gottwines.com
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