Reportlinker Adds World Book Publishing Market Report

* Reuters is not responsible for the content in this press release.

Mon May 18, 2009 3:08am EDT

NEW YORK--(Business Wire)--
Reportlinker.com announces that a new market research report is available in its
catalogue. 

World Book Publishing Market

http://www.reportlinker.com/p0119474/World-Book-Publishing-Market.html

This report analyzes the worldwide markets for Book Publishing in US$ Millions.
The market for Book Publishing is analyzed by the following Segments: Consumer
Books, Text Books, and Professional Books.The report provides separate
comprehensive analytics for US, Canada, Japan, EMEA, Asia-Pacific, and Latin
America. Annual forecasts are provided for each region for the period of 2006
through 2015. A six-year historic analysis is also provided for this market. The
report profiles 188 companies including many key and niche players worldwide
such as Arcade Publishing, Inc., Avalon Publishing Group, Inc., Barnes & Noble,
Inc., Bertelsmann AG, Random House, Inc., Cambridge University Press, Grupo
Planeta, Harcourt, Inc., HarperCollins Publishers, Houghton Mifflin Company,
Hachette Book Group, Informa PLC, Taylor & Francis Group Ltd, John Wiley & Sons,
Inc., Macmillan Publishers Ltd, McGraw-Hill Companies, Inc., Pearson PLC,
Penguin Group, Inc., Reed Elsevier Group PLC, Scholastic, Inc., Simon &
Schuster, Inc., Shogakukan, Inc., Shueisha, Inc., Thomson Reuters, W. W. Norton
& Company, and Wolters Kluwer. Market data and analytics are derived from
primary and secondary research. Company profiles are mostly extracted from URL
research and reported select online sources. 

BOOK PUBLISHING A GLOBAL STRATEGIC BUSINESS REPORT MCP-1765 

CONTENTS 

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS 

Study Reliability and Reporting Limitations I-1 Disclaimers I-2 Data
Interpretation & Reporting Level I-2 Quantitative Techniques & Analytics I-3
Product Definitions and Scope of Study I-3 Consumer Books I-3 Text Books I-3
Professional Books I-3 

II. EXECUTIVE SUMMARY 

1. Industry Overview II-1 A Curtain Raiser II-1 Market Structure II-1 Nailing
Down Consumer Preferences: A Challenge to Reckon With II-2 Meeting Diverse
Consumer Preferences: A Major Prerequisite II-2 Rise in Publishing of Diet and
Health Books II-2 What Does It Take to Publish a Best Seller? II-3 The Formula
for Bestsellers II-3 Blockbuster Books Like Harry Potter Pep Up the Industry
II-3 Potter Magic Enchants One and All II-3 Publishers Fight to Rope in Reputed
Authors II-4 Contracts with Authors Help Publishers Minimize the Risks Involved
II-4 Uncertainties Shroud New Book Launches II-4 Reading As a Hobby Comes Under
Siege II-5 Hopes for a Resurgence of Book Reading Hinge Onto Interactive
Publishing II-5 The Audio Books Trend: Are We Listening? II-5 Target Consumer
Clusters II-6 Current Trends in Audiobooks: An Ear to the Ground II-6
Innovations Fan Consumer Interests II-7 Audiobooks Bundling: An Adroit Marketing
Strategy II-7 Challenges in the Offing II-7 Media Conglomerates in Book
Publishing Shift the Focus on Blockbuster Books II-7 Quality Takes a Backseat
II-8 Infringement of Intellectual Property Rights: A Cause for Concern II-8 IP
Violations: A Bane of the Developing Countries II-8 Google Slapped With Charges
of Copyright Infringement II-9 Used Books Cast a Long Shadow of Threat II-9
University Press Publications Sustain Losses Due to Illegal Photocopying II-9
The Retail Arena II-10 Commission Sales Systems: The Pros & Cons II-10 The
Emergence of Internet & Its Cascading Impact On Book Publishing II-10 Online
Retailers Step Up the Pressure on Brick & Motor Retailers II-11 Online
Marketing: An Effective Weapon to Ward Off Competition II-11 A Straight Talk
About Digitalization of Content & Its Impact On Book Publishing II-11 E-Books
Still Chasing the Elusive Success II-12 Growth Forecasts for E-books Tames Down
II-12 E-Book Landscape Dotted With Casualties II-13 Why E-Books Failed to Take
Flight? II-13 Compatibility Issues Plague e-Books II-13 Piracy, IP & Copyright
Issues Pose Challenges II-13 DRM Leaves a Lot to be Desired II-14 Utility of
Read E-books Limited! II-14 Reader`s Knowledge Still Challenged, Especially in
the Developing Markets II-14 E-book Reading Devices Fail on the Quality Front
II-14 Hardcore Readers Exhibit No Signs of Cozying Up to the Digital Print II-15
Opportunities for E-Books II-15 Targeting the Right Customer Cluster II-15
Promising Consumer Targets for E-Books II-15 Promising Content Types for E-Books
II-17 Innovations in the E-book Reading Devices Market II-17 Challenges Extended
by E-Books to Traditional Print Books Fizzle Out II-17 Future of E-books: A
Rumination II-18 Key Statistical Findings II-18 

Table 1: Global Trade in Book Publishing (2007): Percentage Breakdown of Exports
by Country Canada, United Kingdom, Australia, Mexico, Japan, Germany, Singapore,
S.Korea, India, China, Brazil, HongKong, Philippines, Taiwan, South Africa, and
Others (includes corresponding Graph/Chart) II-18 

Table 2: Leading Players in the Global Scientific Publishing Market (2001):
Percentage Breakdown of Value Sales for Reed Elsevier (Elsevier Science),
American Chemical Society, Thomson, John Wiley & Sons, Inst. Of Electrical &
Electronics Engineers, Wolters Kluwer, McGraw Hill, Taylor & Francis,
Springer-Verlag, and Others (includes corresponding Graph/Chart) II-19 

Table 3: Leading Players in the Global Healthcare Publishing Market (2001):
Percentage Breakdown of Value Sales for Reed Elsevier, Wolters Kluwer, Thomson,
Ingenix, McGraw-Hill, John Wiley & Sons, and Others (includes corresponding
Graph/Chart) II-19 

2. Product Overview II-20 Book Publishing: An Introduction II-20 Book
Publishing: A Dynamic Process II-20 Classification of Books II-21 Consumer Books
II-21 Text Books II-22 Professional Books II-22 

3. Recent Industry Activity II-23 Penguin Merges Avery Books and Gotham Books
II-23 LexisNexis Merges with Wadhwa Publishers II-23 Random House and Struik
Merge to Form Random House Struik II-23 Fujii and Heinecken Merge to Form Fujii
Associates II-23 Sirak & Sirak Associates and Billbooks & Associates to Merge
II-23 Delmar Takes Over PAL Publications II-24 Saint Benedict Press Acquires TAN
Books and Publishers II-24 Capstone Publishers Completes Heinemann-Raintree
Acquisition II-24 Grupo Planeta Acquires Editis II-24 Sourcebooks Acquires
Cumberland House II-25 Kensington Publishing Completes Holloway House Publishing
Acquisition II-25 Jones & Bartlett Publishers Takes Over Tarascon Publishing
II-25 SAGE to Take Over CQ Press II-25 Random House to Take Over Monacelli Press
II-26 Bonnier Publishing Acquires UK-based Templar Publishing II-26 here!
Networks to Take Over PlanetOut II-27 University of Toronto Press to Acquire a
Publishing Arm of Broadview II-27 Douglas & McIntyre Publishing Completes New
Society Publishers Acquisition II-27 Schofield Healthcare Acquires HealthComm
U.K, Continence U.K. II-28 Centum Forays into Book Publishing Market II-28
Regent Acquires Book, Magazine and Online Publishing Business of PlanetOut II-28
Emerald Group Acquires Parts of a Book Program of Elsevier II-28 Penguin
Acquires Hamilton Wende`s Novel II-29 Amazon Acquires Stakes in LibraryThing
through AbeBooks Acquisition II-29 Pearson Acquires Additional Equity Interest
in Longman Nigeria II-29 Every Baby Company Signs Joint Venture Deal with
Sterling Publishing II-29 Penguin Agrees with Woongjin to Publish English
Classics in Korean II-30 Bloomsbury Publishing Enters into Joint Venture with
Qatar Foundation II-30 DNL eBooks Enters into Partnership with Global Reader
II-30 Del Ray Manga Enters into Partnership with Cartoon Network Enterprises
II-31 Author Solutions Forms Partnership with CinnamonTeal II-31 Author
Solutions Signs Agreement with Ten New Partners II-32 John Wiley and
LibreDigital Forge Partnership II-32 Wiley-Blackwell Extends Partnership with
The Cochrane Collaboration II-32 HarperCollins and The Wall-Street Journal Enter
into Publishing Partnership II-33 MSLO`s Emeril Lagasse to Collaborate with
HarperStudio II-33 HarperCollins Inks Alliance with Walden Media to Create Book
Imprint for Kids II-33 John Wiley & Sons Enters into Agreement with Meredith
Corporation II-34 Business Plus Inks a Book Contract with Mitch Joel II-34
Trident Media Group and Free Press Acquire Rights for Valerie Bertinelli`s Book
II-35 Simon & Schuster Children's Publishing Enters into Agreement with D.J.
MacHale II-35 Sentinel Acquires Global Rights to Huckabee`s Forthcoming Book
II-35 Apress Acquires Best-selling Books` Rights from SpiderWorks II-35
HarperCollins Acquires Rights for Westlife Autobiography II-36 Sharp Independent
at HarperCollins Acquires Eli Gottlieb`s Forthcoming Novel II-36 TOKYOPOP to
Publish `Goth: A Novel of Horror` II-36 Atria Books Enters into Global Agreement
to Publish Spencer Johnson`s New Book II-36 Titan Books Acquires Global Book
Publishing Rights from Egmont II-36 RPM Enters into a Distribution Agreement
with Booksource II-37 DCD Media Establishes New Publishing Unit, Bags Contract
for DVD and Books II-37 SPH Subsidiary Establishes New Book Publishing Business
II-37 HMHPC Establishes New K-12 Unit to Streamline Businesses II-37 Hachette
Book Publishing India Commences Operations II-38 HBG Establishes New Publishing
Arm II-38 McGraw-Hill to Enter Brazilian Publishing Market II-38 Houghton
Mifflin Harcourt Divests College Division to Cengage Learning II-39 Bertelsmann
to Divest North American Book Club Business II-39 Scholastic Divests Its
Direct-to-Home Continuities Business in the US II-39 Borders Group Divests
International Businesses to ARW II-39 Reader's Digest to Divest Several Assets
to Imagine Nation Books II-39 Three Canadian Publishing Imprints Merge II-40
Cappelens Forlag and Damm & Son Merge to Create Cappelen Damm AS II-40 Ingenta
Publishing Merges with VISTA International II-41 Macmillan Acquires Frank
Brothers II-41 CFM Religion Publishing Takes Over Benziger and Resources for
Christian Living II-41 Houghton Acquires Certain Harcourt Businesses to Form
Global Publishing Major II-41 Pearson Acquires Some of Harcourt`s Business
Operations II-42 1105 Media Takes Over Federal Employees News Digest II-42 Kappa
Investment Announces Acquisition of Stake in Bendon Publishing II-42 Shutterfly
Acquires Ownership of Make It About Me II-42 Summit Business Media Takes Over
Agent Media II-42 Amazon.com Completes Acquisition of Brilliance Audio II-43
Shine Holdings Takes Over Alpaca II-43 Ripplewood Holdings Acquires Reader`s
Digest Association II-43 Perseus Books Group Acquires PGW II-44 TigerPress
Acquires Van Volumes II-44 Quarto Group Completes Acquisition of Motor Books
International II-44 Ediouro Takes Over Nova Aguilar II-44 Cooper Square
Publishing Completes Northland Publishing Acquisition II-44 Egmont Serieforlaget
Takes Over Rasmus Klump ApS II-45 Rizzoli International Completes Hugh Lauter
Levin Associates Acquisition II-45 Editis to Acquire Gründ Publishing II-45 R.R.
Donnelley Acquires Von Hoffmann from Visant Corporation II-45 Profile Books
Takes Over Serpent`s Tail II-46 New Harbinger Publications Takes Over Instant
Help Books II-46 Apax and OMERS Acquire Assets of Thomson Learning and Nelson
Canada II-46 Bertram Capital Takes Over Author Solutions II-46 Author Solutions
Takes Over iUniverse II-47 Hachette Announces Acquisition of PIKA II-47 News
Corporation Acquires Dow Jones II-47 Aschehoug Completes Acquisition of
Forlagene to Form a Publishing Major II-47 edel Music Takes Over Pabel-Moewig
Verlag Book Unit II-47 Objetiva to Take Over Martin Claret II-48 EMC Takes Over
Lawrenceville Press II-48 Forma Publishing to Take Over Damm Forlag from Egmont
II-48 Perseus Acquires Avalon Publishing Group II-48 The Riverside Takes Over
Media Source II-48 Jones and Bartlett Announces Acquisition of Sandra Smith`s
NCLEX Review Books II-49 Saraiva Takes Over Pigmento II-49 Globe Pequot
Completes Acquisition of Footprint Books II-49 Incisive Media Purchases ALM
Media II-49 Quadrangle Capital Takes Over Dennis Publishing II-49 John Wiley &
Sons Acquires Blackwell Publishing II-50 Editis Acquires Paraschool to Foray
into Interactive Publishing II-50 Fulcrum Concludes Acquisition of Speck Press
II-50 Universal Map Group Takes Over Universal Map Enterprises II-50 MacMillan
to Acquire Angel Estrada`s Textbook Business II-51 Editis Completes Acquisition
of De Boeck Group II-51 LVMH to Take Over Les Echos II-51 Random House Acquires
Controlling Interest in Virgin Books II-51 Bertelsmann Purchases Stake from Time
Warner II-51 Lone Pine Capital Announces Acquisition of Minority Stake in Dogan
Yavin II-52 Citigroup Enhances Stake in Macmillan India II-52 Seven Seas and Tor
Books Form JV for Manga Titles II-52 Quincy Jones Joins Forces with Robert
Thorne to form Quincy Jones Enterprise II-52 Four Publishers in Spain Form a
Joint Venture, Books4Pocket II-53 Random House and Sylvan Enter into Publishing
Partnership II-53 ICF Designates AuthorHouse as Official Resource Partner II-53
Thieme Inks Publisher Partnership Agreement with ebrary II-53 Blurb Enters into
Partnership with SmugMug II-54 Williams Lea Enters into Exclusive Partnership
with Reader`s Digest II-54 Pubnet Inks Multi-Year Deal with BookNet Canada II-54
Wiley-Blackwell Inks Co-Publication Agreement with ISTE II-55 Oregon Catholic
Press and IBS Sign Agreement over `IBS Bookmaster` II-55 Arbor Books Allies with
BeaconOne Insurance II-56 Bridgetech Chooses Harvard as Content Provider for Its
Website II-56 Martin Nutraceuticals Procures Purchase Order from Chapters II-56
Grand Central Acquires Self-Published Controversial Novel, America Libre II-57
Del Rey Manga Acquires MAKE 5 WISHES II-57 HarperCollins Acquires Rights to
`Bright Shiny Morning` II-57 Walden and Penguin Young Readers Group Acquire
Rights to Ingrid Law`s `Savvy` II-57 Hachette Book Group Signs Agreement with RR
Donnelley to Produce Trade Books II-58 USA Today Inks Deals with Book Publishers
II-58 Scholastic Bags Global Rights to HOTLANTA II-58 PS Publishing Obtains the
Rights to Publish `The Language of Dying` II-58 Chinese Publisher Acquires
Rights to Vlad Dracula II-59 Romanian Publisher Acquires Rights to Sixth Sense
II-59 Scholastic Wins Publishing Rights to Meg Cabot Works II-59 Harcourt
Secures Rights to Publish Two New Books II-59 Kaplan Enters, Extends, and
Expands a Distribution Agreement II-59 Ravenous Romance Launches on the Virtual
Horizon II-59 Xinhua Media to Introduce Digital Interactive Multimedia
Publishing Platform II-60 Random House to Introduce New Imprint II-60 IIL
Publishing New York Goes for Online Expansion II-60 Perseus to Downsize
Operations Following Acquisition of Avalon Publishing II-60 

4. Product Launches/Innovations II-62 Hyperion to Launch Two New Non-Fiction
Books II-62 Xlibris Announces Release of `The Quest Book I` II-62 Scholastic to
Release Paperback Edition of Harry Potter and the Deathly Hallows II-62 Xlibris
Announces Release of `Pakrat Bill` II-62 Zondervan Announces Release of Sarah
Palin Biography II-62 Business Plus Announces Publication of New Mike Krzyzewski
Book II-62 RSC Publishing Releases `Molecules of Murder` II-63 `The Ellipse`
Hits Book Shelves II-63 Silver Dolphin Books Rolls Out New Spring Titles II-63
Delaware North Companies Releases Cookbook II-63 Balinese-Indonesian-English
Dictionary to be Launched in Singapore II-64 Scholastic Library Rolls out
Science Behind the Scenes II-64 HarperCollins and Neopets to Roll Out a New
Series of Books II-64 Tokyopop and Kaplan Partnership Publishes
Vocabulary-Building Manga Series II-65 Scholastic to Introduce Goosebumps
HorrorLand II-65 HarperSanFrancisco and NCC Launch NRSV Bible II-65 Scholastic
to Release `The 39 Clues` II-65 SCLG Unveils "Spy & Medical Files", Science
Behind theScenes, Wicked History II-66 Dabel Brothers to Publish Dean Koontz
Story in Comic Book Form II-66 Scribner to Publish Steve Martin's New Book II-66
Blurb Releases BookSmart 1.7 Beta Version II-66 Black Box Releases Its Latest
Big Book II-67 

5. Focus on Select Players II-68 Arcade Publishing, Inc. (USA) II-68 Avalon
Publishing Group, Inc (USA) II-68 Barnes & Noble, Inc. (USA) II-68 Bertelsmann
AG (Germany) II-68 Random House, Inc. (USA) II-68 Cambridge University Press
(USA) II-69 Grupo Planeta (Spain) II-69 Harcourt, Inc. (USA) II-69 HarperCollins
Publishers (USA) II-70 Houghton Mifflin Company (USA) II-70 Hachette Book Group
USA II-70 Informa PLC (UK) II-71 Taylor & Francis Group Ltd (UK) II-71 John
Wiley & Sons, Inc. (USA) II-71 Macmillan Publishers Ltd (UK) II-72 McGraw-Hill
Companies, Inc. (USA) II-72 Pearson PLC (UK) II-72 Penguin Group, Inc. (US)
II-73 Reed Elsevier Group PLC (UK) II-73 Scholastic, Inc. (USA) II-74 Simon &
Schuster, Inc. (US) II-74 Shogakukan, Inc. (Japan) II-75 Shueisha, Inc. (Japan)
II-75 Thomson Reuters (US) II-75 W. W. Norton & Company (USA) II-75 Wolters
Kluwer (The Netherlands) II-76 

6. Market Perspective II-77 

Table 4: Global Recent Past, Current & Future Analysis for Book Publishing by
Region - USA, Canada, Japan, EMEA, Asia-Pacific, and Latin American Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) II-77 

Table 5: Global Historic Review for Book Publishing by Region - USA, Canada,
Japan, EMEA, Asia-Pacific, and Latin American Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) II-78 

Table 6: Global 10-Year Perspective for Book Publishing by Region - Percentage
Breakdown of Dollar Sales for USA, Canada, Japan, EMEA, Asia-Pacific, and Latin
America For Years 2006, 2009 & 2015 (includes corresponding Graph/Chart) II-79 

Table 7: Global Recent Past, Current & Future Analysis for Consumer Books by
Region - USA, Canada, Japan, EMEA, Asia-Pacific, and Latin American Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) II-80 

Table 8: Global Historic Review for Consumer Books by Region - USA, Canada,
Japan, EMEA, Asia-Pacific, and Latin American Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) II-81 

Table 9: Global 10-Year Perspective for Consumer Books by Region - Percentage
Breakdown of Dollar Sales for USA, Canada, Japan, EMEA, Asia-Pacific, and Latin
America For Years 2006, 2009 & 2015 (includes corresponding Graph/Chart) II-82 

Table 10: Global Recent Past, Current & Future Analysis for Text Books by Region
- USA, Canada, Japan, EMEA, Asia-Pacific, and Latin American Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) II-83 

Table 11: Global Historic Review for Text Books by Region - USA, Canada, Japan,
EMEA, Asia-Pacific, and Latin American Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) II-84 

Table 12: Global 10-Year Perspective for Text Books by Region - Percentage
Breakdown of Dollar Sales for USA, Canada, Japan, EMEA, Asia-Pacific, and Latin
America For Years 2006, 2009 & 2015 (includes corresponding Graph/Chart) II-85 

Table 13: Global Recent Past, Current & Future Analysis for Professional Books
by Region - USA, Canada, Japan, EMEA, Asia-Pacific, and Latin American Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) II-86 

Table 14: Global Historic Review for Professional Books by Region - USA, Canada,
Japan, EMEA, Asia-Pacific, and Latin American Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) II-87 

Table 15: Global 10-Year Perspective for Professional Books by Region -
Percentage Breakdown of Dollar Sales for USA, Canada, Japan, EMEA, Asia-Pacific,
and Latin America For Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) II-88 

III. MARKET 

1. The United States III-1 A.Market Analysis III-1 Outlook III-1 Key Trends &
Issues III-1 Impact of the Recession: Eliciting Mixed Responses III-1 Book
Publishing in US: A Backgrounder III-1 

Table 16: Leading Players in the US Book Publishing Market (2008): Percentage
Breakdown of Sales for Pearson Plc, Houghton Mifflin Company, The Mc Graw-Hill
Companies, Scholastic Corp., Bertelsmann AG (includes corresponding Graph/Chart)
III-2 Educational Books: Going Strong III-2 Juvenile Books III-3 Print-on-Demand
Titles on the Rise III-3 Publishing for Hispanic Community Turns Lucrative III-3
Over Production Haunts the Domestic Book Publishing Industry III-4 Paperback
Sales Up in 2006 III-4 Publishers Eye Niche Categories III-4 Distribution
Problems Dog Independent Publishers III-5 DIY Publishing & Ghostwriting
Services: A Boon to New Authors III-5 The Rise of Technology in the Publishing
Industry III-5 Market Share Statistics III-6 

Table 17: Leading Publishers in the US Higher Education Market (2006):
Percentage Breakdown of Market Shares for Pearson, Thomson, McGraw Hill,
Houghton Mifflin, John Wiley, and Others (includes corresponding Graph/Chart)
III-6 

Table 18: US Higher Education Market (2006): Percentage Breakdown of Book Sales
by Subject Category - Business, Mathematics, Biology, Computers, English,
Education, Accounting, Psychology, and Others (includes corresponding
Graph/Chart) III-6 

Table 19: US Book Publishing Market (2007): Percentage Breakdown of Unit Sales
of Books by Distribution Channel (includes corresponding Graph/Chart) III-7 

Table 20: US Book Publishing Market (2007): Percentage Breakdown of Unit Sales
by Book Genre - Mystery/Detective, Romance, Science Fiction, Religion,
Bio/Autobio, General Fiction, Espionage/Thriller, Cooking, History, Fantasy,
Graphic Novels, Health & Fitness, Business/ Economics, Horror/Occult, Computer,
and Others (includes corresponding Graph/Chart) III-7 

Table 21: US Exports of Books (2006): Percentage Breakdown of Export Value by
Destination Country - Canada, United Kingdom, Australia, Japan, Mexico, and
Others. (includes corresponding Graph/Chart) III-8 

Table 22: US Book Publishing Market (1982 & 2002): Percentage of Individuals
Involved in Literary Reading by Age Group - 18-24years, 25-34years, 35-44years,
45-54years, 55-64years, 65-74years, and Above 75 years (includes corresponding
Graph/Chart) III-8 Strategic Corporate Developments III-8 Product Launches
III-29 Key Players III-34 B.Market Analytics III-39 

Table 23: US Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books (Adult, Juvenile, Religious, Mass-Market
Paperbacks, and Others) Text Books (Elementary & High School Books, and College
Books) & Professional Books Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2006 through 2015 (includes corresponding
Graph/Chart) III-39 

Table 24: US Historic Review for Book Publishing by Product Segment - Consumer
Books (Adult, Juvenile, Religious, Mass-Market Paperbacks, and Others) Text
Books (Elementary & High School Books, and College Books); and Professional
Books Markets Independently Analyzed with Annual Sales Figures in US$ Million
for Years 2000 through 2005(includes corresponding Graph/Chart) III-40 

Table 25: US 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books (Adult, Juvenile,
Religious, Mass-Market Paperbacks, and Others) Text Books (Elementary & High
School Books, and College Books) and Professional Books for Years 2006, 2009 &
2015 (includes corresponding Graph/Chart) III-41 

2. Canada III-42 A.Market Analysis III-42 Outlook III-42 Market Overview III-42
Strategic Corporate Developments III-42 B.Market Analytics III-45 

Table 26: Canadian Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-45 

Table 27: Canadian Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-45 

Table 28: Canadian 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-46 

3. Japan III-47 A.Market Analysis III-47 Outlook III-47 Market Overview III-47 A
Primer III-47 Top 10 Best Sellers in the Japanese Book Publishing Market (2005)
III-47 Market Structure III-47 

Table 29: Leading Players in the Japanese Book Publishing Market (2006):
Percentage Breakdown of Value Sales for Shogakukan, Kodansha, Shueisha,
Kadokawa, Gakken, Gyosei, NikkeiBP, Zenrin, Kobunsha, Bungeishunju, and Others
(includes corresponding Graph/Chart) III-48 Retail Scenario III-48 Manga
Publications: The Industry`s Saving Grace III-48 Industry`s Best Practices
III-49 Leveraging the Internet III-49 Rightful Blend of Media for Effective
Marketing III-49 Publication of Online Content in Print Format III-50 Strategic
Corporate Development III-50 Key Players III-50 B.Market Analytics III-51 

Table 30: Japanese Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-51 

Table 31: Japanese Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-51 

Table 32: Japanese 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-52 

4. Europe, Middle East & Africa (EMEA) III-53 A.Market Analysis III-53 Outlook
III-53 Market Overview III-53 Strategic Corporate Developments III-53 Key
Players III-60 B.Market Analytics III-64 

Table 33: EMEA Recent Past, Current & Future Analysis for Book Publishing by
Region/Country - France, Germany, UK, Italy, Spain, Russia, and Rest of EMEA
Markets Independently Analyzed with Annual Sales Figures in US$ Million for
Years 2006 through 2015 (includes corresponding Graph/Chart) III-64 

Table 34: EMEA Historic Review for Book Publishing by Region/Country - France,
Germany, UK, Italy, Spain, Russia, and Rest of EMEA Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years 2000 through 2005
(includes corresponding Graph/Chart) III-65 

Table 35: EMEA Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-66 

Table 36: EMEA Historic Review for Book Publishing by Product Segment - Consumer
Books, Text Books and Professional Books Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-66 

Table 37: EMEA 10-Year Perspective for Book Publishing by Region/Country -
Percentage Breakdown of Dollar Sales for France, Germany, UK, Italy, Spain,
Russia, and Rest of EMEA for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-67 

Table 38: EMEA 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-67 

4a. France III-68 A.Market Analysis III-68 Outlook III-68 Statistical Findings
III-68 

Table 39: French Book Publishing Market (2004): Percentage Breakdown of Sales by
Distribution Channel - Chain Bookstores, Mass Market & Grocery, and Independent
Bookstores (includes corresponding Graph/Chart) III-68 

Table 40: French Book Publishing Market (2003): Percentage Breakdown of Sales by
Category - Literature, Sciences, Practical Books, Education, Children's Books,
Dictionaries & Encyclopedias, Comics, Art, Biography & Current Affairs,
Religion, and Reference Books (includes corresponding Graph/Chart) III-68
B.Market Analytics III-69 

Table 41: French Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-69 

Table 42: French Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-69 

Table 43: French 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-70 

4b. Germany III-71 A.Market Analysis III-71 Outlook III-71 Market Overview
III-71 B.Market Analytics III-71 

Table 44: German Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-71 

Table 45: German Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-72 

Table 46: German 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-72 

4c. The United Kingdom III-73 A.Market Analysis III-73 Outlook III-73 Market
Overview III-73 Consumer Profile III-73 Present Scenario III-73 The State of
Price Wars III-74 Sale of Textbooks Continues Unabated III-74 The Retail
Scenario: The Challenges & Opportunities III-74 Direct Online Selling Casts a
Long Shadow of Worry on Traditional Retailers III-74 High Street Retailing Under
Siege III-75 What Does It Take to Survive in the Marketplace? III-75 Where Do
the Opportunities Lie? III-75 Other Market Issues III-75 Book Rights III-76 VAT
(Value Added Tax) III-76 Market Share Statistics III-76 

Table 47: UK Book Publishing Market (2007): Percentage Market Share Breakdown of
Leading Publishers - Hachette Livre, Bertelsmann, Pearson, News Corp.,
Holtzbrinck, Bloomsbury, Oxford University Press, and Others (includes
corresponding Graph/Chart) III-76 

Table 48: UK Book Publishing Market (2007): Percentage Breakdown of Value Sales
of Books by Retail Channel (includes corresponding Graph/Chart) III-77 

Table 49: Leading School Textbook Publishers in the UK (2007): Percentage
Breakdown of Value Sales for Letts Educational, Coordination Group, Nelson
Thornes, Pearson, Harper Collins, OUP, Hachette Livre, Bloombury, Cambridge UP,
Schofield & Sims (includes corresponding Graph/Chart) III-77 B.Market Analytics
III-78 

Table 50: UK Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-78 

Table 51: UK Historic Review for Book Publishing by Product Segment - Consumer
Books, Text Books and Professional Books Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-78 

Table 52: UK 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-79 

4d. Italy III-80 A.Market Analysis III-80 Outlook III-80 Market Overview III-80
Reading Patterns III-80 B.Market Analytics III-81 

Table 53: Italian Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-81 

Table 54: Italian Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-82 

Table 55: Italian 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-82 

4e. Spain III-83 A.Market Analysis III-83 Outlook III-83 Market Overview III-83
B.Market Analytics III-84 

Table 56: Spanish Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-84 

Table 57: Spanish Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-84 

Table 58: Spanish 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-85 

4f. Russia III-86 A.Market Analysis III-86 Outlook III-86 Market Overview III-86
B.Market Analytics III-86 

Table 59: Russian Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-86 

Table 60: Russian Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-87 

Table 61: Russian 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-87 

4g. Rest of Europe, Middle East & Africa (EMEA) III-88 A.Market Analysis III-88
Outlook III-88 Focus On Select Markets III-88 Belgium III-88 Current Trends
III-88 Market Competition III-89 Regulatory Environment III-89 Austria III-89
Greece III-89 Market Structure III-89 Future Prospects III-90 Regulatory
Environment III-90 Turkey III-90 Issue of Piracy III-91 Publishers` Associations
III-91 Major Competitors III-92 Czech Republic III-92 Regulations III-93
Encouraging Readership III-93 Romania III-93 Ukraine III-93 Israel III-94
B.Market Analytics III-95 

Table 62: Rest of EMEA Recent Past, Current & Future Analysis for Book
Publishing by Product Segment - Consumer Books, Text Books and Professional
Books Markets Independently Analyzed with Annual Sales Figures in US$ Million
for Years 2006 through 2015 (includes corresponding Graph/Chart) III-95 

Table 63: Rest of EMEA Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-96 

Table 64: Rest of EMEA 10-Year Perspective for Book Publishing by Product
Segment - Percentage Breakdown of Dollar Sales for Consumer Books, Text Books,
and Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-96 

5. Asia Pacific III-97 A.Market Analysis III-97 Outlook III-97 Market Overview
III-97 Strategic Corporate Developments III-97 Product Launch III-100 B.Market
Analytics III-101 

Table 65: Asia-Pacific Recent Past, Current & Future Analysis for Book
Publishing by Region/Country - China, Korea, and Rest of Asia-Pacific Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-101 

Table 66: Asia-Pacific Historic Review for Book Publishing by Region/Country -
China, Korea, and Rest of Asia-Pacific Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-101 

Table 67: Asia-Pacific Recent Past, Current & Future Analysis for Book
Publishing by Product Segment - Consumer Books, Text Books and Professional
Books Markets Independently Analyzed with Annual Sales Figures in US$ Million
for Years 2006 through 2015 (includes corresponding Graph/Chart) III-102 

Table 68: Asia-Pacific Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-102 

Table 69: Asia-Pacific 10-Year Perspective for Book Publishing by Region/Country
- Percentage Breakdown of Dollar Sales for China, Korea, and Rest of
Asia-Pacific for Years 2006, 2009 & 2015 (includes corresponding Graph/Chart)
III-103 

Table 70: Asia-Pacific 10-Year Perspective for Book Publishing by Product
Segment - Percentage Breakdown of Dollar Sales for Consumer Books, Text Books,
and Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-103 

5a. China III-104 A.Market Analysis III-104 Outlook III-104 Market Overview
III-104 Growth Drivers III-104 Market for Textbooks Continues to Evolve III-105
The Heavy Hand of the Government III-105 Regulations III-105 Web-Based
Publishing Takes its Toll III-106 What Ails Free Flow of Foreign Direct
Investment? III-106 Impact of China`s Accession into WTO III-106 Growth of
Underground Publishing Operations: A Major Threat III-106 Collaboration With
Foreign Counterparts III-107 Retailing Trends III-107 Publishers: A Peek into
Who`s Who III-107 B.Market Analytics III-108 

Table 71: Chinese Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-108 

Table 72: Chinese Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-108 

Table 73: Chinese 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Books, Text Books, and
Professional Books for Years 2006, 2009 & 2015 (includes corresponding
Graph/Chart) III-109 

5b. Korea III-110 A.Market Analysis III-110 Outlook III-110 e-Book Market On the
Rise III-110 Corporate Initiatives III-110 B.Market Analytics III-111 

Table 74: Korean Recent Past, Current & Future Analysis for Book Publishing by
Product Segment - Consumer Books, Text Books and Professional Books Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2006
through 2015 (includes corresponding Graph/Chart) III-111 

Table 75: Korean Historic Review for Book Publishing by Product Segment -
Consumer Books, Text Books and Professional Books Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2000 through 2005 (includes
corresponding Graph/Chart) III-111 

Table 76: Korean 10-Year Perspective for Book Publishing by Product Segment -
Percentage Breakdown of Dollar Sales for Consumer Book 

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