New Email and Customization Features from Socialcast Make Short Work of Sharing Information, Monitoring Community Content

Merger of Corporate Email, Collaboration Tools Keeps Employee Workflow Intact
SAN FRANCISCO--(Business Wire)--
Socialcast, a leading provider of on-demand social business communication
software, today announced it has integrated corporate email and customizable
activity feeds into its Socialcast enterprise social media platform. The new
features are designed to ease Socialcast into users` existing work habits, in
which email remains a critical workflow tool. Socialcast is a simple-to-use
collaboration platform that unites real-time social messaging with traditional
corporate tools to help employees securely collaborate and share knowledge
across the enterprise.

Socialcast`s new email integration feature allows users to post news messages,
questions, and ideas to Socialcast by emailing them to share@socialcast.com. The
system will also pick up file attachments, tags and links, which will be
displayed inside their Socialcast community. This feature allows employees to
use email as a vehicle for transporting important information into a tool more
adept at fostering collaboration and rapid communication. The result is fewer
carbon copy and reply-all emails as well as a growing knowledge hub created from
surfacing information to a broader audience and archiving it for future
reference.

"We firmly believe that email is dead as a collaboration tool," said Tim Young,
CEO and Founder of Socialcast. "However, we also understand that employees
simply can`t abandon the most widely-used enterprise communication medium. Our
new email integration feature helps employees communicate and collaborate inside
the Socialcast environment while keeping them working comfortably and
productively using familiar tools."

Another new feature released today includes custom activity streams. Users can
now create various custom flows of information that show select community
activity in their home activity streams. Users can create, arrange and
re-arrange group activities, company-wide news, keyword activity, user activity
or status updates for a Twitter-like experience.

"Employees have to tune in to different sources of information to be productive
in their roles, so we`ve created a simple system for consuming data in a way
that works for each individual," said Young. "Our drag-and-drop content bars let
users self-adjust their work environments to get as little or as much
information necessary to be productive, streamed right to their web browser."

Companies and employees can sign up for Socialcast online at www.socialcast.com.
IT professionals and other official company administrators can claim their
networks via the website as well, giving instant user management and data
ownership rights to the company for free.

About

Socialcast puts an entire company`s brain to work with its on-demand corporate
social communication software. Socialcast includes features such as questions
and answers, idea sharing, status updates, groups, and social media web feed
integration. Backed by True Ventures (www.trueventures.com), Socialcast is
headquartered in San Francisco, California. Companies can sign up for
Socialcast`s web-based application directly online, or call 1-888-77-WEB-20 for
assistance. To learn more about Socialcast or to see a live demo, please visit
http://www.socialcast.com or http://demo.socialcast.com.

Socialcast
Brooke Van Natta, 949-636-8787
brooke@socialcast.com

Copyright Business Wire 2009