Motion-Activated Theater Seats to Create Thrilling Movie Experience in Minnesota

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Tue May 19, 2009 8:00am EDT

Breakthrough Technology Also Available to Consumers as D-BOX Motion System for
Home Theaters
MINNEAPOLIS--(Business Wire)--
On May 21, moviegoers at the Theatres at Mall of America in Bloomington, Minn.
will feel like they are living the action on the screen as they view the new
feature film "Terminator Salvation" from their own motion-activated seat. Mall
of America will be the first theater in the state and the fourth in the nation
to feature this thrilling new dimension in movie viewing. 

This breakthrough new D-BOX Motion Code technology was installed at the Theatres
by D-BOX, Mall of America and the Burnsville, Minn.-based company Dsinema, a
systems integration division of The Resource Group, Inc.
http://www.visualsentrik.com. 

Moviegoers will encounter gripping explosions and suspenseful fight scenes as
each seat moves "in perfect sync" with the onscreen action; creating an
unmatched immersive experience. With its unique, patented technology, D-BOX
Motion Code uses programmed motion effects embedded and specially programmed for
each film, which are sent to a motion generating system integrated in a platform
or a seat. While audience members will experience motion during action
sequences, the seats will remain still during quieter scenes. It also comes
equipped with adjustable settings so individuals can customize the experience. 

"All of our team members are thrilled to have the opportunity to implement the
D-BOX Motion Code technology at Mall of America," said Dsinema President/CEO
Wayne Dodaro. "When I was first introduced to the technology, I could just
imagine how exciting it would be to feel as though you were a part of the
movie." 

For those moviegoers who want to experience the excitement of this new
technology in their home theatre systems, Dodaro`s company Eyemersion sells the
D-BOX Motion System at its luxury retail electronic store located in the
Burnsville Center shopping mall. "Consumers can come to the store and test out
the D-BOX Motion System to see if they like it. If they want to purchase one for
their home, we can sell it to them and install it," said Dodaro. For more
information, contact Wayne J. Dodaro at 952-435-4356 ext. 5601 or
wayne@visualsentrick.com. 

About D-BOX

D-BOX Technologies designs and manufactures leading edge high-technology motion
systems mainly suited to the needs of the entertainment industry. With its
unique, patented technology, D-BOX Motion Code used motion codes specifically
programmed for each film, TV program or video game, which are sent to a motion
generating system integrated within either a platform or a seat. The resulting
motion is perfectly synchronized with all onscreen action, creating an unmatched
realistic, immersive experience. To date, D-BOX Motion Code is available on more
than 850 titles. Accordingly, many prominent Hollywood studios have started
embedding D BOX Motion Code on selected high definition Blu-ray releases. By
reaching agreements with the leaders of both the motion picture and gaming
industries, D-BOX`s award-winning motion technology is gradually proving itself
as a new global standard in the entertainment world. D-BOX is a publicly traded
company listed on the TSX Venture exchange under the symbol DBO.A. For further
information, please see www.d-box.com. D-BOX is a registered trademark and D-BOX
MOTION CODE is a trademark of D-BOX Technologies, Inc. Other names are for
informational purposes only and may be trademarks of their respective owners. 

About Dsinema

Dsinema and its sister company, Visual Sentrik Technologies
(http://www.visualsentrik.com) are systems integration divisions of
privately-held The Resource Group, Inc., based in Burnsville, Minn. The company
specializes in sophisticated video and audio content creation transportation and
delivery systems for the television broadcast, video postproduction and
commercial digital cinema markets. The Resource Group also operates Eyemersion -
a luxury retail electronic store with a strong focus on introducing D-BOX Motion
Code technology to the retail consumer market. 

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Dsinema
Barbara Mednick, 651-486-7007
bmednick@bkmconsulting.com



Copyright Business Wire 2009

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