Advanced CRM Functionality Added to Aria Systems A+ Billing Platform

PHILADELPHIA, PA, May 19 (MARKET WIRE) --
Aria Systems, the leading provider of on-demand billing and customer
lifecycle management solutions, today announced the addition of new
customer relationship management (CRM) functionality to its A+ Billing
Platform specifically designed to let Aria customers quickly and securely
address billing-related customer requests. Aria's Active CRM component is
an end-to-end solution for billing-related interactions, allowing customer
service representatives to completely handle most billing inquiries
(refund requests, monetary disputes, changes to service plans, etc.) in a
matter of minutes. This helps companies improve their front-line customer
service and saves time and money by tying customer requested changes
directly into the company's on-demand billing platform.

Aria's Active CRM component is specifically designed to solve
billing-related requests. Changes requested by customers or implemented by
service representatives are automatically reflected in the billing system.
CRM or accounting-based systems require additional steps to implement
changes in the billing system. By Using Aria, companies improve their
front-line customer service, increase internal flexibility and enhance
employee efficiency.

"Since releasing our SaaS product, our customer management processes have
been made highly effective by utilizing Aria's solution that is
specifically designed for solving billing issues," said John Miller,
Managing Principal and Director from Clario Analytics. "Using Aria's A+
Billing Platform has allowed us to best utilize valuable
revenue-generating resources that would have otherwise been allocated for
managing critical but time consuming customer management related issues."

In March, Aria announced version 5.0 of its A+ Billing platform, which
included an increased ease-of-use, self-service and fast implementation
capabilities that make the solution set extremely well-suited to meet
small, medium and enterprise-sized companies' billing and customer
lifecycle management needs. Additionally, tying billing related customer
service functions directly into a company's on-demand billing solution
extends required billing-specific secure procedures, assuring customer
financial information remains protected. Aria's SaaS-based solution makes
this possible, enabling call center and customer service representative
secure access to customer billing information when they need it to answer
customer requests.

"Enhancing our CRM functionalities is a central component to our value
proposition of being a comprehensive provider of billing and customer
lifecycle management solutions," said Ed Sullivan, CEO of Aria Systems.
"As a service provider, we're committed to making our product entirely
hassle free, which saves time, money and critical resources for our
customers."

About Aria Systems

Aria Systems is the leading provider of on-demand and subscription billing
solutions encompassing the full spectrum of Billing and Customer Lifecycle
Management services. The A+ Billing Platform offers clients the industry's
most secure, flexible, and scalable tool for accelerating revenue capture,
optimizing cash flow, and enabling actionable market intelligence while
significantly reducing operating costs throughout each phase of the
customer lifecycle.

Aria is the SaaS billing leader in terms of experience, execution, and
reliability. The company has handled over one million accounts, and
managed more than one billion transactions, since its inception in 2003.
Additionally, Aria leads the market in security and compliance having
achieved both end-to-end PCI Level 1 Compliance and SAS70 compliance.

Aria's executive team has over 80 years combined experience in billing and
50 combined in SaaS, and is backed by investments from Hummer Winblad
Partners, Venrock, and Dave Labuda, former CEO of Portal Software
(acquired by Oracle). The company is headquartered in Media, Pa.
(metropolitan Philadelphia), and has offices in the San Francisco bay
area. For more information, visit www.ariasystems.com.

CONTACT:
Evan Goldberg
Horn Group
646-202-9768
Email Contact

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