Berry Chill Launches Blackhawks 2009 Playoffs Deal

Berry Chill to donate all proceeds from the B-Hawk Chill to the Chicago
Blackhawks' Charities

CHICAGO, May 19 /PRNewswire/ -- To celebrate the Chicago Blackhawks' run in
the NHL playoffs, Berry Chill has created the B-Hawks Chill: five ounces of
the Original yogurt topped with strawberries and Oreo cookies. For the entire
series, when any customer purchases a B-Hawks Chill, Berry Chill will donate
all proceeds to the Chicago Blackhawks' charities. This limited-time offer is
available in-store only and the promotion will begin at Berry Chill locations
during regular business hours (635 N. State, 132 N. LaSalle and Ogilvie
Station). Please note that you may subtract from the toppings combination, but
no substitutions will be granted. Rooting for the Blackhawks never tasted this
good...

The original Berry Chill, which opened in March 2008 at 635 N. State, serves
more than 1,000 people per day, seven days a week. The Loop location (132 N.
LaSalle) is even larger, with outdoor patio seating, laptop stations, and free
Wi-Fi. In addition, the newest Berry Chill just opened at 500 W. Madison
(Ogilvie Train Station), with additional locations opening this summer at 957
W. Belmont and the Merchandise Mart.

About Berry Chill:
Berry Chill is the original chilled yogurt treat that's naturally lactose
free, full of live active cultures and 100 percent fat free. Berry Chill was
developed by Yogurteur, Michael Farah, with the help of Dr. Mitchell S.
Kaplan, a prominent local gastroenterologist. The yogurt contains probiotics
not found in traditional fro-yo, and is certified by the National Yogurt
Association. At 20 calories per ounce and made with all natural ingredients,
it's the finest in yogurt. Berry Chill offers the Culture Club card, a loyalty
and gift card program. Consumers can link their Culture Club card to one of
several partner charities to which Berry Chill will donate a portion of each
sale.

SOURCE Berry Chill

Mary Claire Anderson, Marketing Director, +1-847-641-0402,
maryclaire@berrychill.com, or Daniella F. Schwartz, Marketing Communications,
+1-914-610-0327, daniella@berrychill.com, both of Berry Chill - Yogurt
Couture