Sedo to Auction Wealth.com and Career-Related Domain Names

Leading Domain Marketplace Offers Highly Relevant, Category-Defining Domain
Names as Millions Take to the Internet for Finance and Career Guidance
CAMBRIDGE, Mass.--(Business Wire)--
Sedo, the leading secondary domain marketplace and award-winning monetization
provider, today announced that it will hold a private auction for the domain
name Wealth.com on Thursday, June 25. Prior to this one-day event, Sedo will
hold a separate, week-long auction featuring premium career-related domain
names, like Resumes.com. This Careers Auction willrun from Wednesday, June 3
until Wednesday, June 10.

The Wealth.com and Careers auctions are coming at a time when the economic
recession has brought the subjects of career and finance to the forefront of
public consciousness. As unemployment continues to grow, job-related search
engine queries have become the most popular search category, according to Google
Adwords. Along with career-focused websites, internet users are also turning to
the web for investment advice and opportunities. The term "wealth," for example,
is searched over 1.5 million times a month through Google, resulting in over 185
million search results in the U.S. alone.

By owning a generic domain that describes a company`s product or service, or a
domain that contains popular related search terms, such as Wealth.com, an
organization can significantly improve its website`s organic search ranking,
while saving money on PPC (pay-per-click) advertising costs.

In fact, several of the world`s leading companies have already successfully
implemented this strategy, by investing in premium generic domains and using
them to redirect to their main business website. Examples of industry leaders
that have deployed this strategy include Bank of America (Loans.com) and
Monster.com (Jobs.com), along with quite a few others, like Fidelity (Funds.com)
and CNN.com (Money.com).

"Sedo`s Wealth.com and Career auctions will feature highly targeted generic
domains that provide a built-in competitive advantage. These domains have the
power to dramatically improve company web traffic and search results, while
creating instant brand credibility that will last well beyond the economic
downturn," said Jeremiah Johnston, general counsel and chief operating officer,
Sedo.com. "The internet has been flooded with searches for finance and career
guidance, as the recession has left millions seeking new jobs worldwide, and
millions more re-evaluating their approach to wealth management."

Sedo`s Wealth.com private auction will be held on Thursday, June 25 from
approximately 12:00 p.m. - 4:00 p.m. EDT. Interested buyers must certify to bid
by Monday, June 15 with Tessa Holcomb, senior broker and acquisition consultant.
Tessa Holcomb can be reached at Tessa@Sedo.com or at 617-499-7242.

Sedo`s Careers Auction will run from 12 p.m. EDT on Wednesday, June 3 to 12 p.m.
EDT on Wednesday, June 10. For the complete list of domains for sale in the
Careers Auction visit Sedo`s Domain Auctions Schedule at
http://sedo.com/us/buy-domains/domain-auctions/.

Sedo is still accepting domains for the Careers Auction event. For additional
information on buyer and seller criteria for the Careers Auction, please contact
Jay Finnan, portfolio sales manager at Jay@Sedo.com or 617-499-7237.

About Sedo

Sedo, an acronym for "Search Engine for Domain Offers," is the leading secondary
domain marketplace and monetization provider. Headquartered in Cambridge, Mass.,
Sedo has assembled the world's largest database of domain names for sale, with
more than 15 million listings. The success of Sedo's model has attracted a
global membership base of more than 900,000 domain professionals. Sedo is
majority-owned by AdLINK Group (ISIN DE0005490155 / German WKN: 549015), which
is part of the German United Internet AG (ISIN DE0005089031/ WKN 508903). Sedo
offers regional versions of its site for the UK (Sedo.co.uk), France (Sedo.fr),
Germany (Sedo.de), and Spain (Sedo.com). For additional information, please
visit www.sedo.com.

fama PR
Pat Chadwick, 617-758-4262
sedo@famapr.com

Copyright Business Wire 2009