I.C.G. Deploys Wireless Digital Signage at Double Helix Wine Bar Located in The Shoppes at The Palazzo

* Reuters is not responsible for the content in this press release.

Wed May 27, 2009 6:00am EDT

LAS VEGAS--(Business Wire)--
I.C.G., the leader in wireless digital signage solutions, today announced they
have deployed a wireless digital signage network in the Double Helix Wine Bar.
The Double Helix Wine Bar has been open since The Shoppes at The Palazzo,
located on the second floor, debuted approximately one year ago. Raymond Nisi,
co-founder and managing partner of Double Helix, was looking for a solution that
would draw additional attention to the bar, provide additional entertainment for
the clientele, a way to educate wine enthusiasts of all levels, and ultimately
advertise and promote specials, events, and tastings. 

Due to the unique, free-standing concept at Double Helix Wine Bar, this
installation required as unobtrusive infrastructure as possible to deploy the
solution, and ultimately wireless was deemed necessary to provide the proper
solution. "I.C.G.`s Wireless Digital Signage Solution allows us to enhance our
customer base and experience, and was installed in less than one day, all while
continuing to keep the bar open and run operations as usual," said Raymond Nisi.


The I.C.G. deployment at Double Helix consists of four high definition LCD
panels, all equipped with a ViFi Adapter, receiving a live audio/video feed over
wireless from I.C.G.`s MobileMedia System. Two of the screens are showing live
Cable TV streamed over the WLAN, overlaid with Double Helix images, content, and
advertisements. The second set of screens are playing various wine and travel
educational videos, Double Helix facts, specials and events, as well as local
and national advertising campaigns. "We are thrilled to have the opportunity to
work with Double Helix in The Shoppes at The Palazzo," said Kurtis Van Horn,
President of I.C.G. "It is this type of environment that exemplifies the
flexibility, scalability, ease of installation, and true core of what our
solution provides." 

About I.C.G.

I.C.G. (Internet Connectivity Group, Inc.) was formed in 2004 to create and
provide wireless solutions to the enterprise marketplace. With its premiere
end-to-end wireless digital signage solution, I.C.G. has created an operating
infrastructure and mature distribution channels designed to revolutionize the
digital signage marketplace. I.C.G.`s unique business model offers a combination
of technologies that is revolutionizing the sales and marketing efforts for
businesses of all sizes. For more information please visit: www.icginfo.com. 

About Double Helix

Double Helix Wine Bar + Double Helix Boutique is located in the heart of The
Shoppes at The Palazzo, located within The Palazzo-Resort-Hotel-Casino on the
Las Vegas Strip. Double Helix Wine Bar was voted the Best Wine Bar 2008 by
Citysearch. The adjacent boutique offers over 300 different wines, including
rare and hard-to-find vintages from all over the world. Come find out why Double
Helix Wine Bar + Double Helix Boutique is one of Las Vegas' hottest spots. For
additional information on Double Helix and a complete list of product offerings,
please call 702-735-9463 or visit www.doublehelixwine.com. 



Internet Connectivity Group, Inc.
Ken Malecki, +1-949-916-5781
kmalecki@icginfo.com

Copyright Business Wire 2009

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