RTP Unveils New Luxury Resort Web Sites

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Wed May 27, 2009 7:00am EDT

Resort Technology Partners Design Dynamic New Sites for RockResorts

AVON, Colo., May 27 /PRNewswire/ -- Resort Technology Partners, LLC (RTP), a
leading provider of integrated point-of-sale software and a full-service
interactive agency to the resort, recreation, and attractions industries
announced this week the unveiling of thirteen (13) newly enhanced resort Web
sites for their prestigious client, RockResorts International, LLC
(RockResorts).  Each of these new online destinations can be accessed through
the main RockResorts site located at www.rockresorts.com. 

RockResorts is the operator of a renowned collection of luxury resort hotels
including the Lodge at Vail, CO, and The Landings, St. Lucia.  In early 2009,
RockResorts engaged RTP to create a new visual experience for visitors to
their sites, and to enhance the usability, functionality and search engine
viability of each unique RockResorts online destination. 

RTP's professional approach to advanced Web site design incorporates the
latest in Flash technology, site imagery, inspiring layouts, ease of
accessibility, and robust reservation and booking systems. Each of these
elements have been implemented by RTP in the new RockResorts sites in order to
effectively make online visitors aware of the world-class amenities and
awe-inspiring locations at each alluring RockResorts property.

"Guests of RockResorts expect unparalleled service and exquisite experiences
during their visits at our luxury destinations," said Daniel Swanson,
Corporate Marketing Manager, E-Commerce at RockResorts & Vail Resorts
Hospitality.  "Our new RTP-designed Web sites immediately convey these
qualities and experiences."

In addition to the design and development of these sophisticated Web sites,
RTP also partnered with EngineWorks, Inc., a professional search engine
marketing (SEM) company, to ensure that these new RockResorts sites feature
proper search engine optimization (SEO) enhancements.  The integration of
these SEO elements into each new site ensures that they will be easily found
by individuals who are shopping online for resort destinations.

"RockResorts understands that a visually stunning online presence that
effectively sells the experience of the resort is a key aspect of online
success but only one aspect. Usability - both for potential guests exploring
the site and for search engines that will aid in the promotion of the sites -
is also vitally important which is why they worked with RTP to create their
exciting new sites," said Scott Gustlin, Vice President of RTP Interactive at
Resort Technology Partners.  "We are privileged to have had the opportunity to
work closely with this hallmark client in creating these extremely engaging
resort Web sites."  

About Resort Technology Partners
RTP is the leading provider of integrated technology solutions for resort and
recreation businesses. RTP's solutions are designed to enable customers to
increase competitive advantage, manage more effectively and optimize the guest
experience by integrating RTP point-of-sale software with eCommerce, web
design, and distribution services.  RTP is a privately held company
headquartered in Avon, CO. For more information, visit www.rtp.com.

About RockResorts
RockResorts, a wholly owned subsidiary of Vail Resorts, owns and operates
luxury resort hotels that offer casually elegant, renowned golf courses,
accommodations, lavish RockResorts Spas, award-winning dining and a variety of
exciting outdoor adventures. The RockResorts collection includes The Arrabelle
at Vail Square and The Lodge at Vail in Vail, Colo.; Hotel Jerome in Aspen,
Colo.; The Osprey at Beaver Creek and The Pines Lodge in Beaver Creek, Colo.;
Keystone Lodge & Spa in Keystone, Colo.; La Posada de Santa Fe Resort & Spa in
Santa Fe, N.M.; Snake River Lodge & Spa in Jackson Hole, Wyo.; and The
Landings St. Lucia, Rodney Bay, St. LuciaTempo Miami in Miami, Fla.;.  Future
RockResorts include: One Ski Hill Place in Breckenridge, Colo. (scheduled to
open in winter 2009/2010); Rum Cay Resort Marina, The Bahamas (scheduled to
open in 2011); and the Third Turtle Club & Spa, Turks and Caicos (scheduled to
open in 2011).  RockResorts is located online at www.rockresorts.com.



SOURCE  Resort Technology Partners, LLC

Michael McDermott, Senior Vice President of Sales, Marketing & Product
Management of RTP, LLC, +1-720-897-4100, michaelm@rtp.com
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