Sorenson Media Names Eric Quanstrom Vice President of Marketing and Strategy

* Reuters is not responsible for the content in this press release.

Wed May 27, 2009 7:15am EDT

Executive Team Expands, Promoting Kirk Punches as Vice President of Sales and
Mark Ivins as Controller
SAN DIEGO--(Business Wire)--
Sorenson Media today announced that Eric Quanstrom has joined the company as
vice president of marketing and strategy. Quanstrom brings a combination of
marketing, digital media, technology and strategic experience to this role and
will guide programs to expand Sorenson Media`s established reputation as a
leader in the online video industry. The company has also promoted two of its
team members to executive management; Kirk Punches is now vice president of
sales and Mark Ivins is controller. 

"With the exponential growth we are seeing in the online video space, I am
thrilled to join the Sorenson Media team," Quanstrom said. "The strength of its
products and focus on its customers has made Sorenson Media a recognized
innovator and leader in the industry. The new Sorenson 360 video delivery
network, for instance, is the most recent example of the company`s drive to
provide a powerful video solution that meets the evolving needs of our
customers." 

Previously, Quanstrom served as vice president of consumer marketing and
business development at SightSpeed, which was acquired by Logitech in October
2008. Other past successes include roles as director of marketing and sales for
Appellation America, an innovative online wine portal, and the West Coast head
of the Fox Online Properties (FoxSports.com, FoxNews.com and Fox.com). 

"Eric has an uncanny knack for understanding the trends within a market and
strategically positioning a company visibly to take full advantage of these
trends while also creating entirely new market segments. This ability will be an
invaluable asset as Sorenson Media takes online video delivery to a new level,"
said Peter Csathy, president and CEO of Sorenson Media. "Eric joins my executive
team, together with Kirk and Mark, both of whom have been promoted because they
have proven themselves with their leadership, talent and dedication." Chief
Technology Officer Mike Flathers and Vice President of Product Management David
Dudas round out the company`s executive team. 

As vice president of sales, Punches will create strategic channel partnerships,
define vertical market opportunities and manage day-to-day activities of the
Sorenson Media sales team. Previously, Punches served as director of sales and
has over 14 years of sales experience helping start-up technology companies
build new business with an emphasis on long-term growth opportunities. He was
director of sales for Launchpad Marketing Group and was named to Dealerscope
magazine`s 2006 "40 under 40" list, which highlights the bright and dynamic
leaders in the consumer electronics industry. 

Ivins has been with Sorenson Media for two years and is responsible for
upholding fiscal accountability throughout the company, as well as managing the
accounting, reporting and cash management activities for the company. Prior to
joining Sorenson Media, Ivins was assistant controller for payment processing
company Authorize.Net and controller for KeyStone Learning Systems, a
video-based software training company. 

About Sorenson Media

Sorenson Media (www.sorensonmedia.com) offers comprehensive, award-winning video
solutions that empower customers to easily and affordably access and deploy the
highest-quality video across the Internet. Included among its products and
services are the Sorenson 360 Video Delivery Network (VDN); Sorenson Squeeze,
the gold standard encoding application; Sorenson Squish and SquishNet, an
easy-to-use browser-based video publishing platform for user-generated content;
and Sorenson Spark, the industry`s most widely used video codec, which today
enables mobile devices and other consumer products to playback the largest
selection of video on the Internet. Since its inception in 1995, Sorenson Media
has been instrumental in mainstreaming Internet video, and is committed to
dramatically improving the online video experience for content creators and
consumers alike. 

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Sorenson Media Public Relations
Jacob Moon, 801-490-1017
jacob@sorensoncompanies.com

Copyright Business Wire 2009

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