AnySource Media Provides New Distribution Option for Niche Networks

* Reuters is not responsible for the content in this press release.

Wed May 27, 2009 7:45am EDT

PathFinder World Video Distributes VOD Through Embedded Connected TV Platform

MALVERN, Pa., May 27 /PRNewswire/ -- AnySource Media, LLC, creator of the
Connected HDTV Platform(TM) which allows consumers to directly connect to
hundreds of "virtual" on-demand channels "out of the box" in new HDTVs being
introduced this year, today announced a partnership with PathFinder World
Video to distribute video-on-demand content from 13 networks as subscription
(SVOD) or free VOD. The Connected HDTV Platform creates an entirely new
distribution vehicle for niche linear networks seeking to reach their large
yet underserved audiences throughout the country.  

"We are very excited about working with AnySource Media to reach both loyal
fans of our diverse networks and new viewers who may not otherwise have access
to programming that speaks to their rich and varied cultures," stated Roger
McGarrahan, GM of PathFinder World Video. "Through this partnership, AnySource
Media provides a huge growth opportunity for niche networks like ours looking
for innovative distribution methods in addition to traditional means."

PathFinder World Video, the premier provider of ethnic and niche linear
channels and VOD content, will distribute VOD content through AnySource
Media's HDTV connected platform from a wide variety of networks including BBN
(Black Broadcasting Network) with a variety of youthful programming appealing
to Black and Latino cultures, DreamTV, an outlet for independent producers, 2
religious networks including TCT and Lifesat, Caribbean music channel Juice
TV, English language multi-cultural network Ebru TV, and 7 international
networks including New Tang Dynasty TV (Chinese), RTP Internacional
(Portuguese) Jaam-e-jam (Persian), Rang-A-Rang TV (Persian), Salaam TV
(Arabic), Samanyolu TV (Turkish) and Ariana Afghanistan Television, many of
which serve as their home country's primary television network.

"AnySource Media is leading the charge in bringing together industry partners
to create the most consumer-friendly VOD experience available on TVs without
requiring a separate box," states Claire Cowart, SVP Content Business
Development for AnySource Media. "Using a standard TV remote control, the
platform provides easy navigation to free ad supported video and one-click
payment functionality for movies, independent films and full episodes of TV
shows, as well as the ability to purchase subscriptions or even merchandise." 


In addition to providing movies, niche network and popular TV content on
demand, the AnySource Connected HDTV platform also drives incremental users of
website video, allowing publishers to preserve their online business models
whether paid or ad-supported. Requiring no special editing or transcoding of
video, AnySource Media creates virtual video-on-demand channels by integrating
existing website video and ads into its Internet Video Navigator(TM), and
utilizes existing metadata to create a user-friendly menu that's easily
navigable with a standard TV remote control. 

To schedule an exclusive preview of the Connected HDTV demo, please contact
AnySource by visiting http://www.anysourcemedia.com/contact-us or call
610-422-2805, ext. 218.

About AnySource Media

AnySource Media is the creator of Internet Video Navigator(TM), a part of the
Connected HDTV Platform(TM), which allows the television set to be directly
connected to the Internet. Consumers will be able to navigate and play videos
from hundreds of existing web sites all through a standard TV remote control.
The Philadelphia-based company produces software that is embedded directly
into HDTVs and other consumer electronics devices with a data center back-end
to support easy and fast TV navigation and e-commerce transactions, as well as
content and data aggregation deals for consumer electronic devices. For more
information, please visit http://www.AnySource.com

About PathFinder World Video LLC

PathFinder World Video is an affiliate rights aggregator that manages the
licensing of linear channel and VOD content from ethnic and niche broadcasters
to Cable, Telco IPTV, Broadband IPTV, Mobile and Hospitality television
service operators across North America. PathFinder World Video offers a
diverse bouquet of programming and helps operators determine which ethnic and
niche programming best meets the needs of their viewer base. For more
information, visit our website at http://www.pathfinderdigital.net

    Contact:

    Alison Guzzio
    610-925-2761
    alison.guzzio@verizon.net



This release was issued through eReleases(TM).  For more information, visit
http://www.ereleases.com.



SOURCE  AnySource Media, LLC

Alison Guzzio for AnySource Media, LLC, +1-610-925-2761,
alison.guzzio@verizon.net
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