Increasingly Competitive European Dental Implant Market to Reach Over $2.7 Billion...

Increasingly Competitive European Dental Implant Market to Reach Over $2.7
Billion by 2013 Despite Unfavorable Economic Conditions

Millennium Research Group's new European dental implant report now provides
more geographical coverage than ever before

WALTHAM, Mass., May 27 /PRNewswire/ -- Millennium Research Group's (MRG's) new
European Markets for Dental Implants 2009 report finds that, despite
unfavorable economic conditions, the market was valued at over $1.9 billion in
2008 and will grow to over $2.7 billion by 2013 as new technologies drive both
dentist and patient demand. This new report provides more geographical
coverage than ever before, spanning sixteen countries, including the Eastern
European and Benelux regions, Russia, and Israel, as well as the seven core
markets: France, Germany, Italy, Spain, Sweden, Switzerland, and the UK.

With the economic downturn hurting market growth in the short term,
competition among industry players has intensified, giving dental implant
manufacturers that have recently introduced innovative products a competitive
edge. The arrival of these new products and techniques in the European dental
implant market will foster growth over the next five years. New devices and
technologies such as custom-milled abutments that follow the global trend
toward digital dentistry offer superior aesthetic results that are spurring
patient demand for dental implants over cheaper and more conventional
treatments like bridges. Further driving this growth are technologies that
enhance treatment efficiency, such as guided surgery software systems and
drilling templates, which will enable dentists to handle more cases and more
complicated procedures.

"The competitive nature of the European dental implant industry is one of the
driving forces behind continuous manufacturer investments in new product
research and development," says Kevin Flewwelling, Manager of MRG's
Orthopedics and Dental divisions. "Varying levels of technological
sophistication, paired against the nature of the competitive landscape and
price-sensitivity of these markets makes for some very surprising results
about how some markets will contract while others continue to thrive through
this period of economic uncertainty."

The expanded coverage in MRG's European Markets for Dental Implants 2009
report provides a comprehensive view of market dynamics across Europe. The
negative impact of the economic crisis on market growth is not limited to
Western Europe -- its magnitude also depends on the interplay of various
factors, such as the availability of reimbursement, market maturity, the
nature of the competitive landscape, and various other region-specific issues.
MRG's European Markets for Dental Implants 2009 report provides coverage of
key industry competitors, including ADIN Dental Implant Systems, Alpha Bio,
Astra Tech, BIOMET 3i, CAMLOG Biotechnologies, DENTSPLY Friadent,
Impladent/Defcon, MIS Implant Technologies, Nobel Biocare, Straumann, Sweden &
Martina, Zimmer Dental, and many more.

About Millennium Research Group
Millennium Research Group (www.MRG.net), a Decision Resources, Inc. company
(www.DecisionResourcesInc.com), is the global authority on medical technology
market intelligence and the leading provider of strategic information to the
health care sector. The company provides specialized industry expertise
through syndicated reports, ongoing Marketrack(TM) projects, customer loyalty
tracking, facility-level procedure forecasting, and customized solutions.

About Decision Resources, Inc.
Decision Resources, Inc. is a cohesive portfolio of companies that offers
best-in-class, high-value information, and insights on important sectors of
the health care industry. Clients rely on this analysis and data to make
informed decisions. Please visit Decision Resources, Inc. at
www.DecisionResourcesInc.com.

All company, brand, or product names contained in this document may be
trademarks or registered trademarks of their respective holders.

For more information, contact:

Amy Krohn
Millennium Research Group
416-364-7776 x101
akrohn@mrg.net

Elizabeth Marshall
Decision Resources Inc.
781-296-2563
emarshall@dresources.com

SOURCE Millennium Research Group

Amy Krohn of Millennium Research Group, +1-416-364-7776, ext. 101,
akrohn@mrg.net; or Elizabeth Marshall of Decision Resources Inc.,
+1-781-296-2563, emarshall@dresources.com