Aptara and TMA World Announce Strategic Alliance to Provide Innovative Distance Learning & Talent Development Solutions

FALLS CHURCH, VA, May 27 (MARKET WIRE) --
Aptara, Inc., a global leader in integrated content transformation and
custom content development solutions, and TMA World, a leader for over 15
years in developing talent for the global workplace, today announced a
strategic alliance to provide innovative new solutions for distance
learning and talent development.

Together, Aptara and TMA World offer a unique combination of thought
leadership and execution in the field of distance learning and talent
development. The partnership provides customers new options for building
agile, customized solutions for all their training and development needs,
based on a rapid, best-cost development methodology and a globally
deployed workforce.

"We are pleased to join forces with such an accomplished and successful
training partner," said Dev Ganesan, President and CEO of Aptara. "TMA
World pioneered online tools such as the Country Navigator for
understanding, analyzing, and managing cultural profiles and differences.
TMA World was also an early adopter of virtual classroom technology. Our
strategic partnership is a natural fit and benefits customers by providing
skills development in highly effective online formats."

Chris Crosby, founder and CEO of TMA World, added that "We recognize that
there is a revolution going on in developing global talent, namely finding
innovative, cost-effective ways to develop and deliver customized, high
quality training to a global workforce. Aptara's long expertise with
digital learning solutions will allow our customers to vastly extend
market reach using very cost-effective methods."

The Aptara and TMA World alliance offers customers strategic consulting,
cost effective custom development services, and cutting-edge solutions to
develop talent in a dispersed, complex, fast-moving world. For example,
the powerful GlobalTeam Navigator was released to coincide with the
publication of Terence Brake's radical new instructional soap opera,
'Where in the World is my Team?' www.whereintheworldismyteam.com.

On June 3, 2009 Country Navigator version 3.0, TMA World's cultural
profiling and analysis tool, is to be released.

About Aptara

Aptara provides Knowledge Process Outsourcing (KPO) solutions that
deliver significant gains in cost, quality and time-to-market for learning
content producers and publishers. Its comprehensive portfolio includes
market-leading Learning & Performance solutions -- from custom content
creation to learning administration services. Using industry-standard as
well as custom processes and technologies, Aptara's solutions enable
effective knowledge transfer and performance improvement. Aptara builds
content in reusable formats for deployment across interactive eLearning
simulations, websites and wikis, PDAs, Electronic Performance Support
Systems (EPSS) and classroom materials. Aptara is a US-based company with
over 3,700 professionals deployed globally, serving leaders in the
Technology, Telecom, Publishing, Professional Services, Financial
Services, Retail and Educational markets. For more information, visit
www.aptaracorp.com.

About TMA World

For over 15 years, TMA World has been a leader in developing talent for
the evolving global workplace. TMA World works with international
organizations across 35 countries to help them to generate competitive
advantage through the development of their people. Solutions typically
include organization-wide talent development or skills-based training
solutions. In both cases, a full range of options is offered, including
both virtual and face-to-face classrooms, online tools, and e-learning.
Using a combination of an extensive global network of consultants and a
centralized Customer Relationship Team, TMA World is able to ensure the
smooth international rollout of training initiatives with consistent
learning objectives and quality across the world.

For more information on TMA World and its services please visit
www.tmaworld.com or contact Claire Lyell, Director of Strategic
Partnerships and Alliances, at clyell@tmaworld.com or +33 (6) 0886 6041.

Copyright 2009, Market Wire, All rights reserved.

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