Delhaize Selects Aldata`s Apollo Designer Workstation to Improve Space Management at the Store Level

Supermarket and Convenience Store Chain Standardizes on Apollo to Improve
Customer Satisfaction and Inventory Management
ATLANTA--(Business Wire)--
Aldata Solution, a leading provider of software solutions for the retail
industry, announced today that Delhaize Belgium, the international food
retailer, has selected Apollo Designer Workstation - part of Aldata`s Apollo
Space Optimization offering - to improve category and shelf performance. This
investment will enable Delhaize to better respond to customer demand, improve
inventory planning and efficiently deliver tailored assortments, by creating
customer-centric planograms at the store level.

"The one-size-fits-all approach to store planning is no longer effective.
Ensuring that we have the right products in the right place at the right time is
critical to the success of our brands," said Tanguy t`Serstevens, vice
president, Supply Chain for Delhaize. "We evaluated several solutions and Apollo
Designer Workstation appears to be the one that could provide us with the
granular level of detail and functionality we required. It seems to be
user-friendly, scalable and quick to implement."

Apollo Designer Workstation is the market leader in Space Planning Automation
and is used by manufacturers and retailers globally. With Designer Workstation,
Delhaize will automate planogram production, enabling consistent and accurate
execution of category plans and new product launches at the individual store,
product and shelf level. The new technology will help Delhaize to reduce `out of
stocks and ensure that any redundant shelf space being taken up by over-stocking
of slow moving items is released for fast moving goods.

"Delhaize is constantly innovating to meet the needs of its customers while at
the same time, running its business smartly," said Shaun Bossons, senior vice
president of Aldata Apollo. "With Apollo Designer Workstation, Delhaize will be
able to reduce costs, reduce waste and increase product availability. Delhaize
will also be able to increase the effectiveness of its merchandising
collaboration with suppliers, as both parties will be able to work strategically
using the same solution to assure the best performance. We are pleased to be
expanding our relationship with Delhaize."

About Delhaize Belgium

At the end of 2008, the Delhaize Belgium network consisted of 775 stores. With
its various store formats (Delhaize supermarkets, AD Delhaize, City Delhaize,
Proxy Delhaize, Shop `n Go and Tom&Co), Delhaize Belgium has generated revenues
of 4.4 billion euros in 2008. In 2008, Delhaize recorded a market share of
25.1%* in Belgium. The company employs more than 17 000 people. Delhaize Belgium
is part of the Delhaize Group, which is active in eight countries on three
continents. At the end of 2008, the Delhaize Group`s sales network included
2,673 stores. The Group employs 138 000 people.

* source AC Nielsen

Aldata 100% Retail-Wholesale

Aldata is 100% dedicated to retail and wholesale business improvement. The
company provides its customers with modern, flexible and integrated software
solutions specifically designed to increase productivity, performance and
profitability. Aldata has over 24,000 successful installations across 55
countries, from convenience store to hypermarket, 500 live warehouses and
customers with 5 to 5,000 outlets. More information at: www.aldata-solution.com.

Schwartz Communications
Avi Dines/ Anne Lundregan, 781-684-0770
aldata@schwartz-pr.com

Copyright Business Wire 2009