Jellystone Park Camp-Resorts Announce Video Contest for $10,000 Prize

CINCINNATI, OH, May 27 (MARKET WIRE) --
Calling all campers! The Yogi Bear's Jellystone Park franchise is
celebrating its 40th anniversary by hosting a video contest for campers
to capture how they have fun at Jellystone Park for a $10,000 grand prize.

"Our mission is to foster a fun family experience that creates lasting
memories," said Michele Wisher, Director of Marketing for Leisure Systems
Inc., the franchisor of Jellystone Park Camp-Resorts. "We're excited to
see how our campers enjoy our parks and to share that enthusiasm with
others."

How to Enter

The videos must be taken at any of the 71 Jellystone Park Camp-Resort
locations and be 30 to 90 seconds in length (maximum length is 3
minutes.) Videos can also be comprised of various still photos in a
slideshow.

Each person submitting a video to www.jellystonefun.com is eligible to win
special Jellystone Park gift baskets full of Yogi Bear souvenirs during
weekly prize drawings. Some baskets may include a free night of camping at
a Jellystone Park.

How to Win

For the grand prize, contest participants are encouraged to forward their
videos to friends to generate votes. The five videos receiving the most
votes will be entered to win a $10,000 grand prize. Finalists will receive
a Jellystone Park gift basket full of Yogi Bear souvenirs and a free
weekend stay at a Jellystone Park. The grand prize winner will be selected
by Leisure Systems Inc. and announced in October 2009.

The contest runs from May 23, 2009 to September 8, 2009. For more
information on contest rules and regulations, visit
www.jellystonefun.com.

About Jellystone Parks(TM)

Launched in 1969, the Yogi Bear's Jellystone Park Camp-Resort system
(www.campjellystone.com) is the second largest chain of campgrounds in the
United States, boasting more than 70 campgrounds with over 15,000
campsites in 27 states and Canada. Jellystone Park Camp-Resorts are among
the best campgrounds in the industry with a quality reputation. On
average, they have higher revenue per site night and a longer average
stay than that experienced by other campgrounds. Additionally, each
Jellystone Park is themed with Yogi Bear elements. It is truly a place
"Where You Camp With Friends."(R) Yogi Bear Jellystone Parks are
franchised through Leisure Systems, Inc (LSI), a wholly owned subsidiary
of the Park River Corporation, Cincinnati, Ohio.

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Contact:
Stacy Stufft
Powers Agency
sstufft@powersagency.com
513/721-5353

Amy Crowley
Powers Agency
acrowley@powersagency.com
513/721-5353

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